What do you do if your game pitch needs to be clear and concise?

Understanding the core elements of your game, from its unique mechanics, story, and player experience; allows you to communicate its essence quickly and effectively to stakeholders. This clarity ensures that publishers, developers, and investors grasp the potential impact and appeal of your game without getting bogged down by extraneous details. A well-defined core helps distinguish your game in a competitive market, aligns development teams around a unified vision, and streamlines the path from concept to execution, increasing the likelihood of your game's success.

All of the above, but honestly, if the person you are pitching can't see your vision then move on, because they will likely try and change everything you see to make it there's and then try and charge you upfront fees for the privilege! They don't charge Ball Players to play, they pay them huge upfront so, why do Inventors keep getting nickel and dimed to death, and never ask family and friends for development cash, it will probably destroy your relationships! This I know from decades of personal experience! No inventions, no big bucks for promoters! Pretty simple really! We create, you do the business thing, we all get rich! www.Sidogger.com

To communicate your studio's core business, you need to be very clear about the investor. If the investor isn't endemic to the gaming industry, a very technical sentence won't do (“Our game is a new Match-3 with a sports metagame”). One tip is to use well-known cases as a reference (“Our game is a new Candy Crush but with a sports narrative”). For investors endemic to the industry, you must be very clear about your core business. Because these investors know a lot about the dynamics of the market; they read dozens of pitches every week. If your core business doesn't have any real innovation, they'll spot it quickly and you'll hardly catch their eye.

I would argue that knowing your audience is as essential as knowing your core. While the core element should shine through, it should shine in a way that connects with your audience.

My advice. Don't confuse the graphic aids of the pitch document with the game art. I read a lot of pitches from the games industry with images of the characters on all the slides. This is visually cluttered, making it difficult to read your business information (which is the most important thing). If the game art is a differential of your game, then put it on one or two slides separately. Again, I recommend Eremeev's pitch model. It's so simple.

You must get back to the investor quickly. If you have been asked for easily accessible data, reply the next day. If the information is more difficult, try to predict when you will get it and tell the investor. But never let communication go unchecked. Always offer return deadlines.

Know your audience and tailor your pitch to their preferences and expectations. Use clear and simple language, avoiding jargon or technical terms. Show enthusiasm, readiness, and qualifications to work with them. Edit and proofread your pitch for clarity, conciseness, and compelling content. Utilize tools like Grammarly or Hemingway for grammar and readability checks. Seek feedback from others and listen to how your pitch sounds when read aloud. Keep your pitch short, sharp, and engaging with active verbs and a positive tone. Research your audience State your value proposition, delivery method, and why you're the best choice. Provide relevant, recent, and impressive evidence to support your claims. End with a clear CTA