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What do you do if your corporate accounting career could benefit from leveraging social media platforms?

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In the digital age, corporate accountants must adapt to new ways of networking and professional development. Social media platforms offer a plethora of opportunities to enhance your career, from building a robust professional network to staying updated on industry trends. If you're in corporate accounting and wondering how to leverage these platforms, you're not alone. Engaging effectively on social media can position you as a thought leader, open doors to new opportunities, and keep you at the forefront of your field.

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Nitish Bhotika

CFO I Regional Finance Director, APAC, UK, UAE, CIS | Ex - Publicis | Ex- Raymond
Alfadol Hassan

Aspiring Finance Manager, Finance Controller & Accounting Manager | SAP S/4HANA Group Reporting, IFRS, Financialâ€¦
Ranjana Patel

Finance Manager @ RSM International Limited

1 Build Presence

To start, create a professional profile on platforms like LinkedIn. Your profile should showcase your expertise, experience, and achievements in corporate accounting. Highlight your skills, certifications, and any relevant projects you've worked on. A well-crafted profile acts as your digital business card, making it easier for peers, recruiters, and industry influencers to find and connect with you. Remember, a strong online presence can set you apart in the competitive corporate accounting landscape.

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Alfadol Hassan

Aspiring Finance Manager, Finance Controller & Accounting Manager | SAP S/4HANA Group Reporting, IFRS, Financial Reporting & Budgeting | Focused on Driving Financial Efficiency & Strategy Through Data-Driven Decisions.
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To boost your corporate accounting career with social media, start by creating professional profiles on platforms like LinkedIn. Share valuable insights, industry news, and your expertise to showcase your knowledge. Engage with other professionals and join relevant groups to expand your network and attract potential clients or employers.

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Lasantha Perera

Financial Accountant - FFA FIPA, MCMI(UK), AFIML(ANZ)
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Leveraging social media platforms can promote your personal brand; you need to select the most appropriate channel. Networking gives an opportunity to link to other like-minded business professionals. They can help to build your career, keep up to date and enhance reputation.

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2 Network Smartly

Networking on social media goes beyond adding contacts; it's about engaging with the right people in your industry. Follow leaders in corporate accounting, join groups related to your field, and participate in discussions. Share your insights on trending topics or new accounting standards to showcase your knowledge. By interacting with content that's relevant to your career, you'll build meaningful connections and stay informed about the latest developments in corporate accounting.

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Ranjana Patel

Finance Manager @ RSM International Limited
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If your corporate accounting career could benefit from leveraging social media platforms, here are some steps you could take: 1. Create a Professional Profile 2. Share Insights and Knowledge 3. Network with Peers and Professionals 4. Stay Updated on Industry Trends 5. Showcase Your Work 6. Attend Virtual Events and Webinars 7. Build Thought Leadership 8. Engage with Recruiters By leveraging social media platforms effectively, you can enhance your corporate accounting career by building your personal brand, expanding your professional network, and staying updated on industry developments.

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3 Share Expertise

Use social media to share your professional insights and knowledge. Write articles or posts on topics like financial reporting, tax planning, or compliance regulations. Sharing valuable content not only demonstrates your expertise but also contributes to the community. Engaging with others' content through comments and discussions can further establish your reputation as a knowledgeable professional in corporate accounting.

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4 Learn Continuously

Social media is a treasure trove of resources for continuous learning. Follow accounting organizations or industry news pages to keep abreast of changes in accounting standards, software updates, or regulatory shifts. Webinars, live Q&A sessions, and online courses shared on these platforms can be valuable for your professional development. Staying updated is crucial in a field as dynamic as corporate accounting.

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5 Personal Branding

Developing a personal brand is vital for career growth. Your social media activity should align with the professional image you want to portray. Share achievements like certifications or awards, and post about conferences or seminars you attend. A consistent personal brand helps you get recognized in your field and can make you a go-to person for insights in corporate accounting.

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6 Engage Ethically

When using social media for professional purposes, it's essential to engage ethically. Be mindful of confidentiality and avoid sharing sensitive information about clients or employers. Maintain professionalism in all interactions, and remember that what you share online can have a long-lasting impact on your reputation. Ethical engagement builds trust and respect among your peers and can lead to a more successful career in corporate accounting.

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Nitish Bhotika

CFO I Regional Finance Director, APAC, UK, UAE, CIS | Ex - Publicis | Ex- Raymond
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Absolutely, ethical conduct is paramount when using social media for professional purposes, especially in fields like corporate accounting. Always prioritize confidentiality and avoid sharing sensitive information about clients or employers. Maintain professionalism in all interactions to uphold your reputation and build trust among peers. Ethical engagement not only reflects your integrity but also contributes to a successful career in corporate accounting.

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7 Hereâ€™s what else to consider

This is a space to share examples, stories, or insights that donâ€™t fit into any of the previous sections. What else would you like to add?

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Corporate Accounting

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What do you do if your corporate accounting career could benefit from leveraging social media platforms?

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2

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1 Build Presence

2 Network Smartly

3 Share Expertise

4 Learn Continuously

5 Personal Branding

6 Engage Ethically

7 Hereâ€™s what else to consider

Corporate Accounting

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What do you do if your corporate accounting career could benefit from leveraging social media platforms?

1

2

3

4

5

6

7

1 Build Presence

2 Network Smartly

3 Share Expertise

4 Learn Continuously

5 Personal Branding

6 Engage Ethically

7 Hereâ€™s what else to consider

Corporate Accounting

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