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What do you do if your career goals don't align with your boss's expectations in the podcasting field?

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You love podcasting, but your boss doesn't seem to appreciate your passion, creativity, or ambition. You have big ideas for your show, but your boss wants you to stick to a rigid format, a boring niche, or a low budget. You feel frustrated, demotivated, and stuck. What do you do if your career goals don't align with your boss's expectations in the podcasting field? Here are some tips to help you navigate this tricky situation.

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Steve Davis

I eat, drink, breathe, read, write, podcast, video, blog, research, teach, mentor, sleep, talk, walk, and talk some…
Sam Hajighasem

Growing B2B & Tech Brands on Social Media | Founder, Venture Media

1 Assess your situation

Before you decide to quit, confront, or compromise, take a step back and assess your situation objectively. Why do you and your boss have different visions for your podcast? Is it because of different personalities, values, or skills? Is it because of different goals, audiences, or metrics? Is it because of different feedback, data, or trends? Try to understand where your boss is coming from and what they expect from you. Also, try to identify what you want from your podcasting career and what makes you happy and fulfilled.

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??? SHOUVIK LAHIRI, MBA

3X Your Credibility, Visibility, and Leads as a Coach, Consultant, or Executive by Spending Just 1 Hour a Week | Leading Video and Audio??? Podcast Producer | ?? Content Marketer | ?? Personal Branding Specialist
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Well, first off, it's totally normal for your career goals and your boss's expectations not always to line up perfectly. It can take some work to navigate. It's smart to take a step back and really look at the situation. Try to figure out why there's a difference in vision. Maybe it's because of different personalities or goals, or maybe it's just a miscommunication. Understanding where your boss is coming from is key. But don't forget about your own goals and what makes you happy. It's important to find a balance between what your boss wants and what you want for your career in podcasting.

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Sam Hajighasem

Growing B2B & Tech Brands on Social Media | Founder, Venture Media
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Consider having an open and honest conversation with your boss. Communication is key in resolving discrepancies between career goals and expectations. Approach the conversation with a mindset of seeking a solution that could potentially align both sets of interests, or at least find a compromise.

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2 Communicate your goals

Once you have a clear picture of your situation, you need to communicate your goals to your boss. Don't assume that they know what you want or why you want it. Explain your vision, your motivation, and your value proposition for your podcast. Use specific examples, evidence, and testimonials to support your case. Be respectful, confident, and assertive, but also be open to feedback, criticism, and suggestions. Listen to your boss's perspective and try to find common ground, mutual benefits, or win-win scenarios.

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??? SHOUVIK LAHIRI, MBA

3X Your Credibility, Visibility, and Leads as a Coach, Consultant, or Executive by Spending Just 1 Hour a Week | Leading Video and Audio??? Podcast Producer | ?? Content Marketer | ?? Personal Branding Specialist
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I always feel open communication is key when your career goals don't quite match up with your boss's expectations. It's vital to sit down with your boss and clearly express what you envision for your podcast and why it matters to you. Sharing specific examples, like successful episodes or listener feedback, can really drive your points home. Stay respectful yet confident, and be ready to listen to your boss's perspective too. Sometimes, you find common ground that benefits both of you, leading to exciting new opportunities for your podcasting journey.

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3 Negotiate your terms

If you and your boss can agree on some aspects of your podcasting goals, then you can negotiate your terms. For example, you can ask for more creative freedom, more resources, more recognition, or more opportunities to grow your podcast. You can also offer to take on more responsibilities, to meet certain standards, to collaborate with others, or to test new ideas. Negotiation is a skill that requires patience, empathy, and compromise. Don't be too rigid, too demanding, or too defensive. Instead, be flexible, realistic, and respectful.

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4 Seek alternatives

If you and your boss can't agree on your podcasting goals, then you may need to seek alternatives. This doesn't mean that you have to quit your job or give up on your podcast. It means that you have to look for other ways to pursue your passion, to express your creativity, or to achieve your ambition. For example, you can start a side project, a hobby, or a freelance gig that allows you to podcast on your own terms. You can also look for other podcasting jobs, networks, or platforms that align with your vision and values.

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5 Learn and grow

Whatever you decide to do, don't let your boss's expectations stop you from learning and growing as a podcaster. Podcasting is a dynamic and evolving field that requires constant improvement, adaptation, and innovation. You can always learn new skills, techniques, tools, or trends that can help you create better podcasts. You can also grow your network, your audience, your brand, or your impact by connecting with other podcasters, listeners, sponsors, or influencers. Podcasting is a journey, not a destination. Enjoy the process and the possibilities.

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Sam Hajighasem

Growing B2B & Tech Brands on Social Media | Founder, Venture Media
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Starting a side project or hobby podcast allows you to experiment and express yourself without the constraints of conflicting expectations. Freelancing in the podcasting field is another viable path, providing the opportunity to work on a variety of projects. This can broaden your experience, expand your network, and give you a taste of different podcasting styles and topics.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Steve Davis

I eat, drink, breathe, read, write, podcast, video, blog, research, teach, mentor, sleep, talk, walk, and talk some more about small business marketing, as does my team.
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Aside from the topic at hand, I now understand that LinkedIn is not as smart as it pretends to be. It’s asked me to answer what I would do if I failed to live up to my boss’ expectations in the field of podcasting. The merest cursory glance at my LinkedIn profile would show that I run my own business, so the notion of a boss does not connect to me at all. Secondly, I lead five different podcasts. It’s the most bizarre thing for LinkedIn to say that I had been personally selected to provide an answer on this question. Ironically, I will make use of this in my podcast, Talking About Marketing.

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What do you do if your career goals don't align with your boss's expectations in the podcasting field?

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1 Assess your situation

2 Communicate your goals

3 Negotiate your terms

4 Seek alternatives

5 Learn and grow

6 Here’s what else to consider

Podcasting

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