What do you do if your boss's decisions in media sales are not aligning with your strategies?

1 Understand the rationale

Before you react or criticize your boss's decisions, try to understand the rationale behind them. Maybe they have access to information or insights that you don't, or maybe they are following a directive from higher management. Ask them to explain their reasoning and goals, and listen with an open mind. You might find some common ground or learn something new that can improve your own strategy.

2 Communicate your concerns

If you still disagree with your boss's decisions after understanding their rationale, you have the right to communicate your concerns. However, you need to do it in a respectful and constructive way. Don't attack or blame your boss, but rather focus on the impact and outcomes of their decisions. Use data and evidence to support your arguments, and propose alternative solutions that can benefit both of you. Be prepared to compromise and negotiate, and avoid being defensive or emotional.

3 Align your actions

Once you have communicated your concerns and reached an agreement with your boss, you need to align your actions with their decisions. Don't undermine or sabotage their authority, but rather show your support and commitment. Follow their instructions and guidelines, and report your results and feedback. If you encounter any problems or challenges, inform your boss and seek their advice. Show them that you are a team player and a valuable asset.

4 Seek feedback and recognition

Another way to deal with your boss's decisions in media sales that are not aligning with your strategies is to seek feedback and recognition. Ask your boss for regular and honest feedback on your performance and progress, and use it to improve and grow. Also, don't be shy to ask for recognition and appreciation when you achieve your goals and targets, or when you contribute to the success of your boss's strategy. This can help you build trust and rapport with your boss, and demonstrate your professionalism and competence.

5 Learn and adapt

Finally, you can use your boss's decisions in media sales that are not aligning with your strategies as an opportunity to learn and adapt. Don't get stuck in your own ways or resist change, but rather embrace new challenges and perspectives. Learn from your boss's experience and expertise, and from the feedback and results you get. Adapt your strategy and skills to the changing market and customer needs, and be flexible and creative. This can help you grow as a media sales professional and as a leader.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?