What do you do if your assertiveness is hindering trust-building in IT Sales?
In IT sales, assertiveness is often considered a key trait for success. However, when your assertiveness crosses the line into aggression, it can erode trust with potential clients. Trust is the foundation of any successful sales relationship, especially in the complex world of IT where clients rely on sales professionals to guide them through technical solutions and services. If you find that your assertive approach is becoming a barrier to building trust, it's time to reassess your sales strategy and make necessary adjustments.
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Mark SmallSales Leadership | Fractional CRO | Revenue Operations | Growth | Global GTM | CX |Advisory Board | SaaS
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Shafaq KhanSenior Business Development Manager | Growth and Strategy Builder | Lead Generation Expert | Establish Startups | B2B |…
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Sreeram ThiagarajanIT Sales Director | Driving $25M+ Revenue Growth in IT Services | Expert in Travel, Retail & Technology | GTM Strategy…