What do you do if you want to rebrand yourself and shine in the competitive job market after a layoff?

In the wake of a layoff, reinventing your professional image starts with a strategic pivot towards emerging trends in your desired field. Dive into industry-specific research to unearth new skills and technologies gaining traction. Transform this insight into action by enrolling in online courses or collaborative projects that not only fill skill gaps but also add fresh, relevant experience to your resume. Participate in industry forums, webinars, and virtual meetups to establish your presence in the new domain.

Be honest but not self-deprecating in your assessment of your current skills and competencies. Take some time to reflect on your skills, experiences, and career goals. Assess what you enjoyed most in your previous roles and what you want to pursue next. Use this opportunity to redefine your personal brand and identify your unique value proposition. Remember that humans skills are a crucial component of most roles.

In today’s fiercely competitive job market, rebranding yourself after a layoff can be a strategic move to stand out. When changing your personal branding, it's common to compare yourself to others and feel like an imposter. Overcome self-doubt and fear of failure by setting realistic goals, building a support network, practicing self-compassion, and cultivating resilience. Celebrate accomplishments, seek encouragement from friends, and view setbacks as opportunities for personal development. Remember, rebranding takes time and persistence. Embrace the journey with purpose, and soon you’ll shine brightly in the competitive job market!

Take some time to evaluate and reflect on your previous roles, accomplishments, and experiences. Ensure you also take some time to reflect on what your next role(s) look like, and research what those job descriptions look like. Identify your key skills, strengths, and areas of expertise that make you a valuable candidate in the job market, and how they best match with your ideal role(s). Update your resume to highlight your most relevant skills and achievements, and tailor them to your ideal next steps. Focus on quantifiable results and specific accomplishments. Include any certifications, training, or additional education you have acquired since your last job.

There's a lot of info about what makes a good resume - and there will be people who want money so they can 'teach you how to beat an ATS'. This is not possible - don't fall for it! Make sure your resume is clear, formatted well, not too reliant on images etc. Make sure it is results driven, not just a list of things you have done. Detail recent roles and achievements that are pertinent to the job you are applying for - you don't have to go way back to your first role! If you start with a personal statement, avoid vague adjectives or listing 'soft' skills. They are difficult to quantify. Pick a couple of major achievements instead that support how 'dynamic' or 'committed' you are! Write in the active not the passive voice Use dynamic verbs

LinkedIn is a great networking tool if done correctly. Make sure your profile picture is clear and professional Create a banner that states what you do and your contact details and name Make your 'About' section interesting - not just a list of things you can do Engage with people who are pertinent to your job search - add VALUE by commenting on their posts Don't just send a connection request Send potential connections something of value, an article, report etc that might interest them Use the 10-4-2 networking rule Attend webinars and events and look at the attendee list - engage with them, add comments, say hi Post things of value - showcase your expertise and knowledge Don't regurgitate - have an opinion

I think it’s really important to value and showcase your skills and network with those in your industry and LinkedIn is the ideal place. Make sure that your profile is accurate, showcases your achievements and really ensures employees can see what you could offer them. Don’t be afraid to connect with people and open doors.

I think it’s really important to value and showcase your skills and network with those in your industry and LinkedIn is the ideal place. Make sure that your profile is accurate, showcases your achievements and really ensures employees can see what you could offer them. Don’t be afraid to connect with people and open doors.

Create a clear and concise summary statement that showcases your unique value proposition. Emphasize your adaptability, resilience, and ability to learn from challenges. Be prepared to address the layoff during interviews or in your cover letter. Instead of dwelling on the negative aspects, focus on the lessons learned, growth opportunities, and how the experience has strengthened your skills and determination. Demonstrate your commitment to continuous learning and growth by including any relevant courses, certifications, or projects you have undertaken since the layoff.

If you have been made redundant one of the most critical things is to remember your value, job hunting can be frustrating and it takes time. See it as your new full time job and don’t let the knock backs get to you or take been personally. Keeping motivated, in a routine and positive is critical.

If you have been made redundant one of the most critical things is to remember your value, job hunting can be frustrating and it takes time. See it as your new full time job and don’t let the knock backs get to you or take been personally. Keeping motivated, in a routine and positive is critical.