What do you do if you want to explore new career paths through partnerships?

Understand why and what you need in a particular partnership. Determine the pros and cons if they worth your exploration and energy. If all you want is highlighted critically, to find the right partner that aligns with your goals would be easier than assessing every potential partners you come across. That saves time and resources.

First, define the goal. If needed, break down your 'end goal' into smaller, simpler parts. The goal should be clear and defined in simple terms, whether it is a new skill set you are looking to develop, a change in industry, or a new network. This focus will help align your work style and partnerships with your goals, as your work and effort will bring your purpose and strategic value. Understanding your goals will help you select partners who can contribute to your vision, resulting in a more impactful partnership.

To explore new career paths through channel partnerships, begin by finding industries and companies that match what you're good at and what you like. Talk to people in those fields, go to industry events and watch webinars to learn more. Reach out to potential partners or mentors to ask about their jobs and how they got there. You can also take classes or get certifications to learn more about the industry. By actively looking for chances and making connections, you can move into a new career through channel partnerships.

If you want to break into partnerships, here a few resources to get you started: ?? Books: - Nearbound - Partnernomics - The Sumo Advantage - Ecosystem Led Growth ???Podcasts: - Howdy Partner - The Nearbound Podcast - The Partner Ship on Linkedin (see my profile for info) Blogs / Newsletters: - The Nearbound Daily - Partner Principles - The Crossbeam Blog - Partner Playbooks - PartnerXperience Communities: - Partnership Leaders - Cloud Software Association - EU Partnership Crew Look at the authors or creators of these resources, too. Many of them post on Linkedin. Engage with them there and then ask to meet up!

With your goals in mind, search for partners who share your ambitions and seem to be a good fit. Look for active individuals, organizations, or groups in your desired field. (in my case eCommerce) Diversify your strategy with activities such as attending networking events or industry conferences, or using LinkedIn to find professionals who share your interests or have the necessary expertise. The most effective partnership goes beyond just collaboration. It opens doors to priceless experiences and opportunities that pave the way for mutual growth and success.

The easiest way to find your first partners is to look into your clients' product stack i.e. what other products are they using, how many of your clients are using a specific product? These are the lowest hanging fruits in partnerships and the answers to these questions will define your partnership agenda moving forward.

Approach this section with an open mind, because each person you talk to can be a potential partner! Show them where you value their work, but also make it clear how a partnership would benefit both parties. Your message should be professional yet friendly, showing your excitement about the possibility of working together. In other words, your outreach should not be just a formality, but rather the first step in building a meaningful connection. Your first impression and interaction sets the tone for all future interactions and greatly influences the type of response you receive. Make it count!

A partnership is not just a transactional agreement. It requires building rapport, trust, and respect through open communication and valuebomb sharing. Both parties should work to maintain the partnership and collaboration as the relationship evolves, remaining flexible to embrace change. Working together, both parties can benefit from a shared knowledge pool, skills, and experiences. Collaboration allows for greater accomplishments than working alone. #OneTeam

Se você quer ter carreira em parcerias, a habilidade de se relacionar e construir relacionamentos deve ser seu interesse e haver familiaridade/compromisso em se desenvolver para isso. Sendo assim, n?o perca a oportunidade de participar de eventos, conhecer novas pessoas e ser intencional nessas rela??es. Eu brinco que fa?o amizades sinceras, sem interesse... caso vire um negócio, que seja bom para gente continuar a amizade.

I like to host QBRs with the bigger partners to go over the partnership, processes, and progression. Your assessment of the partnership should lie in the fact that it is moving forward with your career goals and giving the results you aim for. Where necessary, adjust your approach or look for new partnerships. It will ensure ongoing assessment of whatever you're doing and allow you to see they are on track and effectively contribute towards the objectives. This will then help you achieve the maximum benefits of the partnership.

Start with the end in mind and keep these 3 ideas front of mind: 1. Developing a partnership-driven growth mindset and skillset is highly transferable. 2. Seek to understand the business models where partners create and lose value, across industries, and look at and beyond SaaS. 3. Expect partnerships to take time to bear fruit so instead of waiting for one or two partnerships to "work", keep filling the top of the funnel with new partnership opportunities.