Last updated on 2024年4月13日

What do you do if you need to manage projects in animation?

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Managing animation projects requires a blend of creativity and organization. Imagine you're tasked with bringing an animated story to life. You need to oversee a team of artists, ensure the project stays within budget, and meet tight deadlines. It's a juggling act, balancing the artistic vision with the practical aspects of production. Whether you're working on a short film, a commercial, or a feature-length movie, knowing how to effectively manage the project is crucial for success. You'll need to understand the animation process, from concept art to the final render, and everything in between.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories

1 Define Goals

Setting clear objectives at the outset of an animation project is vital. You should determine what the final product should look like, its purpose, and the message it aims to convey. These goals will guide the entire team and help prevent scope creep, which occurs when the project expands beyond its original boundaries. By defining what success looks like, you can make informed decisions throughout the production, ensuring that every step taken aligns with the end goal.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories
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Decide what the final product should be, its purpose, and its message. These goals guide the team and prevent the project from expanding too much. keeping everything on track.

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Travis Hunt
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While defining goals, it often pays to think out of the box of what you / your client might consider the “default goal”. For example that might be “make a 60 second explainer”. But what if you consider… ok we can definitely do that, but in todays online market, if we revise that goal or intent to “drive brand recognition” (or similar). Then you have basis to consider “what should we create” in a more holistic way. So instead of just creating a 60 sec explainer, you create the explainer, plus a suited of 10-15 cutdown assets which can be a/b tested in various platforms - YT, tt, ig, fb, li, etc. suddenly the goals of driving brand recognition looks much more likely to succeed.

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2 Plan Meticulously

Creating a detailed plan is a cornerstone of successful animation project management. This involves breaking down the entire animation process into manageable tasks and assigning them to your team members based on their skills and experience. Establishing a timeline with clear milestones is also essential. This helps in tracking progress and ensures that the project is moving forward as expected. Remember, in animation, even small tasks can be time-consuming, so accurate time estimates are key.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories
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Plan carefully for animation projects. Break down tasks and assign them based on team skills. Set clear milestones to track progress. Remember, even small tasks take time, so accurate time estimates are important.

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Travis Hunt
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In a commercial context…Again don’t just consider the one thing you are making. Think about how that fits into a system. A system of asset creation that will actually add value to the client. Most clients will say “I would like this one explainer video or this one asset”, but they don’t know what they don’t know! This is where you, as the creative (and marketing) partner can really provide more value to your client, and really blow them away with the results they will achieve (thanks to you).

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3 Assemble Team

Assembling the right team is crucial for an animation project's success. You'll need artists, animators, voice actors, sound designers, and editors, each with a specific role to play. It's important to choose individuals who are not only talented but also work well together. A cohesive team will be more productive and can collaborate effectively to overcome challenges and bring your animation to life.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories
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Build the perfect team for your animation project. You'll need Artists Animators Voice actors Sound designers Video Editors Choose talented people who work well together. A strong team gets things done and brings your animation to life.

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4 Monitor Progress

Regularly monitoring progress is imperative in managing an animation project. This means frequently checking in with your team members, reviewing completed work, and ensuring that everyone is on track. If you discover any issues or delays, it's important to address them promptly. Effective communication and problem-solving skills are essential in this step to keep the project moving smoothly toward completion.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories
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Stay on top of your animation project's progress. Review completed work Check in regularly with your team Ensure everyone is on schedule Address any issues or delays promptly. Good communication and problem-solving skills are essential for keeping the project moving smoothly.

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5 Manage Resources

Resource management is about making the most of your available assets, whether it's your team's time, software, or budget. In animation, you often work with tight budgets and deadlines, so it's important to allocate resources wisely. This might mean prioritizing certain scenes or tasks that are crucial to the project's success. Always be prepared to adjust your plan and reallocate resources as needed to address any unexpected challenges that arise.

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Hussain Shah

I make 2d animated cartoons to help brands tell engaging stories
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Use your resources wisely in your animation project, like your team's time, software, and budget. Prioritize important tasks to meet deadlines and stay within budget. Be flexible and ready to adjust plans as needed to tackle unexpected challenges.

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6 Adapt Flexibly

The ability to adapt is a key trait for anyone managing an animation project. The creative nature of animation means changes can and will happen; a character design might evolve, or a scene may need reworking to better tell the story. Being flexible and open to changes, while still keeping your project on track, is a delicate balance that requires patience and decisiveness. Embrace the fluidity of the creative process while maintaining a clear vision for your project.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What do you do if you need to manage projects in animation?

1

2

3

4

5

6

7

1 Define Goals

2 Plan Meticulously

3 Assemble Team

4 Monitor Progress

5 Manage Resources

6 Adapt Flexibly

7 Here’s what else to consider

Animation

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What do you do if you need to manage projects in animation?

1

2

3

4

5

6

7

1 Define Goals

2 Plan Meticulously

3 Assemble Team

4 Monitor Progress

5 Manage Resources

6 Adapt Flexibly

7 Here’s what else to consider

Animation

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