You have a great message to share, but how can you make sure your audience pays attention and remembers it? One way is to use design elements that make your presentation more visually engaging. In this article, you'll learn about some of the design principles and techniques that can help you create presentations that stand out and communicate effectively.
Contrast is the difference between two or more elements, such as color, size, shape, or font. Contrast can help you create hierarchy, focus, and balance in your presentation. For example, you can use contrast to highlight the most important points, separate different sections, or create a clear background and foreground. To create contrast, you can use complementary colors, bold and light fonts, large and small shapes, or negative and positive space.
I follow very simple rules as below * I dont use standard bullets i use bullets thatrelates with the subject * use only key words / data and not long sentences * use comination of audio & video along side * Can I use image with a caption to make my point * use colours that can enhance the visual experience.
Alignment is the arrangement of elements along a common edge or center. Alignment can help you create order, consistency, and harmony in your presentation. For example, you can use alignment to organize your content, align your text and images, or create a grid system. To create alignment, you can use guides, rulers, or snap tools in your presentation software, or follow the rule of thirds, which divides your slide into nine equal parts.
Repetition is the use of the same or similar elements throughout your presentation. Repetition can help you create unity, coherence, and identity in your presentation. For example, you can use repetition to reinforce your brand, establish a theme, or create a rhythm. To create repetition, you can use the same colors, fonts, shapes, or icons across your slides, or use a consistent layout, style, or format.
Proximity is the closeness or distance between elements. Proximity can help you create relationships, groups, and categories in your presentation. For example, you can use proximity to show connections, similarities, or differences between your points, data, or images. To create proximity, you can use white space, margins, or padding to separate or cluster your elements, or use visual cues, such as arrows, lines, or borders to link them.
Color is the hue, saturation, and brightness of an element. Color can help you create mood, emotion, and meaning in your presentation. For example, you can use color to convey your tone, attitude, or message, attract attention, or create contrast. To create color, you can use a color wheel, a color scheme, or a color palette to choose colors that match your purpose, audience, and brand.
Images are the visual representations of objects, people, or concepts. Images can help you create interest, clarity, and impact in your presentation. For example, you can use images to illustrate your points, tell a story, or evoke emotions. To create images, you can use photos, illustrations, graphs, charts, or icons that are relevant, high-quality, and consistent with your content and design.