What are common misconceptions about the sales process?

In my experience, Sales is not so much about persuading but it is about gaining trust. - That to me is a world of difference. Persuasion is about influencing or convincing for the sake of winning the deal without taking into account the person that you are selling to. To gain trust, is primarily about relationship building - It is about receiving the value of the person/client, actively listening to them and understanding their needs. In sales, we want to form a valued connection with the other, that whatever agenda you may have in mind or product to sell - Ultimately the client needs to understand that you have their interests in mind.

Selling is about solving problems - but you need logic, emotion, and credibility in order to close a sale. Logic - it has to make sense for both sides. Emotion - they have to feel something (this is where the persuading can sometimes be confusing). Credibility - you must demonstrate that you know the topic and their business and can help. That's the key; trust and credibility must first be built and that's hard when you're just meeting someone for the first and second and even third time in business.

Selling isn't persuasion. But many still believe it is. How I bust this myth. Selling is about transformations. Not about pushing hard. It's understanding hearts. A blend of listening, empathy, and building trust. You're not talking to sell. -You're actively listening -Engaging with empathy -Building a solid rapport -Asking the right questions Pushing turns customers away. -It feels aggressive -Comes off as manipulative -Damages trust -Harms your reputation The real goal? Help them see. ? Identify their needs ? Understand their goals ? Highlight your solution's fit ? Make their decision easy Listening ? understanding ? solving. It's a partnership, not a battle.

He estado trabajando de comercial durante bastantes a?os y hay que entender las necesidades de los clientes, lo de vender hielo a un esquimal para mi no tiene ningún tipo de sentido, si el proceso de venta si es robusto y se adapta realmente a las necesidades del comprador puede hacer que cliente se convierta en un habitual y que recomiende los productos/servicios que se ofrecen. Si el comprador se siente insatisfecho con su compra puede tener repercusiones muy negativas (mala valoración del servicio, devoluciones innecesarias, malas rese?as, etc.), lo más importante es escuchar al comprador y dejarle hablar para poder entender mejor qué es lo que realmente necesita y si no tenemos el producto que busca/necesita no pasa nada.

Misconception: Selling is just talking. Reality: It's a two-way street. Imagine a sale that feels like a conversation. Reuniting with an old friend. Sales isn't about talking at someone. It's about talking with them. Listening. Understanding needs. And responding effectively. This is where feedback, Paraphrasing, mirroring And summarizing come into play. These skills encourage Participation, And dialogue. They turn monologues Into meaningful exchanges. They make your client feel heard. Valued. Understood. True selling is collaborative. It's finding the best solution Together. Remember, the best salespeople Are the best listeners.

Selling isn't a show. But many think it is. Transform your solo to an ensemble. In sales, no one's an island. Every call, every deal, involves more than just your pitch. Your team's insights, the back-office support, and even your client's feedback play pivotal roles. Feeling alone in sales? -Isolation creeps in -Burnout becomes a real threat -Competitiveness overshadows collaboration This is your psyche telling you to change course. A team lifts you higher. -Seek advice, share credit -Embrace diverse strengths -Collaboration beats competition Shift from solo to symphony. Selling together ? Winning together.

Hoy en día con todas las redes sociales, rese?as online y con el boca-boca en general es muy importante tener un buen servicio postventa, cuando compras algo y tienes problemas después de cualquier tipo vas a valorar de forma negativa a esa empresa y esto puede provocar la pérdida de clientes potenciales y de clientes habituales. Las empresas que más venden son siempre las mejores valoradas por sus clientes desde la compra hasta el servicio de postventa y/o garantía, esto ayuda a que los clientes confíen y compren con mucha más tranquilidad, y más si se trata de productos/servicios con un coste elevado. Un claro ejemplo es Amazon y todas las facilidades que da a la hora de devoluciones o su servicio postventa en general.

Let's flip the script: Ever felt abandoned after saying "sold"? -Ignored after purchase -No "how was it?" -Zero follow-ups -No appreciation -Quick to churn -Loss of loyalty This isn't selling; it's a fast track to dissatisfaction. (And it costs a ton of money) Imagine a process where every sale sparks a relationship. -Regular follow-ups -Genuine appreciation -Exceptional service -Continuous value -Unwavering support -Happy, loyal customers -Endless referrals This isn't a dream. It's social selling. Collaborative. Ethical. Client-centered. Let's nurture relationships beyond the handshake.