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What are the best tools and methods for creating and updating a benefits map?

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Benefits mapping is a technique for identifying and communicating the value of a program or project to stakeholders and customers. It helps to align the program objectives with the strategic goals and outcomes of the organization, and to monitor and measure the benefits realization over time. In this article, we will explore some of the best tools and methods for creating and updating a benefits map, and how they can enhance your program management skills.

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Christopher Allix

Managing Partner | Transformation

1 Benefits map basics

A benefits map is a visual representation of the causal links between the inputs, outputs, outcomes, and benefits of a program or project. It shows how the program activities and deliverables contribute to the desired changes and value for the organization and its customers. A benefits map can be created at different levels of detail and complexity, depending on the scope and scale of the program or project. A benefits map can also be used as a communication tool to engage stakeholders and customers, and to demonstrate the value proposition and business case of the program or project.

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Mark Burcham

Subject Matter Expert 3, NASA Space Launch System
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An organization that spends quality time on a well-designed benefits map can inspire all levels of the organization driving maximum productivity.

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2 Benefits map tools

Various tools and software can help you create and update a benefits map, depending on your preferences and needs. Microsoft Visio is a popular diagramming and vector graphics application that allows you to customize your benefits map with shapes, connectors, and text boxes. BizzDesign Enterprise Studio is a business design and architecture software that enables you to link your benefits map to other models and views, such as strategy maps, value streams, and capability maps. Benefits Dependency Network (BDN) is a web-based tool that helps you create and update benefits maps with a simple and intuitive interface, and collaborate with your team and stakeholders.

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Jamal Malik

Founder @ Sales Advantage | Driving Tech Sales Growth
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There is now a new free tool that can help with developing BDNs. You can register for an account here: www.sales-adv.com. You can create a BDN from scratch or by leveraging a machine learning solution that automates the development of BDNs by analyzing 10k's, 10qs, and annual reports.

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3 Benefits map methods

Creating and updating a benefits map is an ongoing process that requires a systematic and collaborative approach. To begin, define the scope and purpose of the map, and identify the key stakeholders and customers who will be involved or affected. Brainstorm and list the inputs, outputs, outcomes, and benefits of the program or project, and prioritize them according to their importance and feasibility. Draw the causal links between the elements of the map, and use labels, colors, and symbols to indicate the type, direction, and strength of the relationships. Validate and refine the map with your team and stakeholders, and solicit feedback and suggestions to improve its clarity and accuracy. Finally, review and update the map regularly, and track the progress and performance of the program or project against the expected benefits and outcomes.

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Christopher Allix

Managing Partner | Transformation
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When it comes to Benefit Mapping exercises, I've found these guiding principles invaluable: Start early. Utilise collaborative sessions to foster active participation. Ensure diverse representation from stakeholders, with active facilitation, to capture a range of perspectives. Challenge assumptions and delve deeper by asking 'so what?' to uncover hidden opportunities & potential risks. Begin building the benefits map from right to left, focusing on end outcomes. An holistic approach is required and benefits mapping is not the same as linear process mapping. The inter relationships are important and often the process is as important as the outcome.

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4 Benefits map benefits

Using a benefits map can bring many advantages to your program management, such as aligning your program objectives and activities with the strategic goals and outcomes of the organization. It can also help you communicate and demonstrate the value proposition and business case of your program to stakeholders and customers, as well as monitor and measure the benefits realization of your program. Additionally, a benefits map can assist in evaluating and improving the effectiveness and efficiency of your program, and identifying and addressing any gaps, risks, or issues that may affect the delivery and achievement of the benefits and outcomes.

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5 Benefits map challenges

Benefits mapping can be a powerful and useful technique for program management, however, it can be time-consuming and resource-intensive to create and update a benefits map, particularly for large and complex programs or projects. It can also be difficult and subjective to define and quantify the benefits and outcomes of a program or project, and to establish and verify the causal links between the elements of a benefits map. Additionally, managing the expectations and perceptions of the stakeholders and customers, and dealing with any changes or uncertainties that may affect the benefits and outcomes of the program or project can be challenging and risky.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are the best tools and methods for creating and updating a benefits map?

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3

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1 Benefits map basics

2 Benefits map tools

3 Benefits map methods

4 Benefits map benefits

5 Benefits map challenges

6 Here’s what else to consider

Program Management

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What are the best tools and methods for creating and updating a benefits map?

1

2

3

4

5

6

1 Benefits map basics

2 Benefits map tools

3 Benefits map methods

4 Benefits map benefits

5 Benefits map challenges

6 Here’s what else to consider

Program Management

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