What are the best tools for creating interactive content?

1 Quizzes and surveys

Quizzes and surveys are one of the most popular forms of interactive content, as they can help you collect valuable data, segment your audience, and increase social sharing. You can use tools like Typeform, SurveyMonkey, or Qzzr to create beautiful and responsive quizzes and surveys that match your brand and your purpose. These tools offer features like logic branching, scoring, feedback, and integrations with email marketing and CRM platforms.

2 Videos and animations

Videos and animations are another great way to create interactive content that showcases your products, services, or stories. You can use tools like Wideo, Powtoon, or Biteable to create stunning and engaging videos and animations that you can embed on your website, social media, or email campaigns. These tools offer templates, drag-and-drop elements, music, voice-overs, and analytics to help you create and optimize your video content.

3 Infographics and charts

Infographics and charts are effective ways to present complex or boring data in a visual and interactive way. You can use tools like Infogram, Piktochart, or Visme to create eye-catching and interactive infographics and charts that you can share on your blog, social media, or reports. These tools offer data visualization, icons, images, animations, and interactivity options to help you create and customize your infographics and charts.

4 Ebooks and guides

Ebooks and guides are useful ways to provide valuable information, education, or entertainment to your audience. You can use tools like Leadpages, Beacon, or FlipHTML5 to create interactive ebooks and guides that you can use as lead magnets, content upgrades, or resources. These tools offer design, layout, editing, and publishing features to help you create and distribute your ebooks and guides.

5 Calculators and assessments

Calculators and assessments are fun and practical ways to provide personalized results, recommendations, or solutions to your audience. You can use tools like Outgrow, Calconic, or Zoho Creator to create interactive calculators and assessments that you can use as conversion tools, lead generators, or problem solvers. These tools offer logic, formulas, variables, and integrations to help you create and manage your calculators and assessments.

6 Games and contests

Games and contests are exciting and rewarding ways to create interactive content that drives engagement, loyalty, and referrals. You can use tools like Riddle, Woobox, or Gleam to create interactive games and contests that you can use as gamification, incentives, or viral campaigns. These tools offer quizzes, polls, trivia, sweepstakes, giveaways, and social actions to help you create and run your games and contests.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?