What are the best techniques for presenting your graphic design portfolio to a web design agency?

1 Choose your best work

The first step is to select the pieces of work that you are most proud of and that demonstrate your range of abilities. You don't need to include everything you have ever done, but rather focus on quality over quantity. Aim for 10 to 15 projects that highlight your creativity, problem-solving, and technical skills. Make sure to include work that is relevant to the agency's niche, clients, and goals. For example, if you are applying to a web design agency that specializes in e-commerce, you should include examples of your web design, UI/UX, and branding work for online stores.

2 Organize your portfolio

The next step is to organize your portfolio in a logical and clear way. You can use categories, tags, or filters to help the agency navigate through your work and find what they are looking for. You can also use a chronological, thematic, or skill-based order to display your work. For example, you can group your work by the type of project (logo design, web design, illustration, etc.), by the industry (fashion, education, health, etc.), or by the skill (typography, color theory, layout, etc.). Whatever order you choose, make sure to start and end with your strongest work to create a good impression.

4 Customize your portfolio

The fourth step is to customize your portfolio for each agency you apply to. You want to show the agency that you have done your research and that you are interested in working with them. You can do this by tailoring your portfolio to match their style, tone, and values. You can also highlight the work that is most relevant to their projects, clients, and needs. For example, if you are applying to a web design agency that works with non-profit organizations, you can emphasize your work that showcases your social impact, empathy, and storytelling skills.

6 Prepare for the presentation

The final step is to prepare for the presentation of your portfolio. You want to be ready to talk about your work and answer any questions the agency might have. You can do this by rehearsing your portfolio, practicing your elevator pitch, and anticipating possible scenarios. You can also prepare some questions to ask the agency, such as their expectations, feedback, or advice. This will show the agency that you are confident, curious, and eager to learn.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?