What are the best tactics for building rapport with a potential client over the phone?
Building rapport and trust with a potential client over the phone is a crucial skill for medical sales professionals. Rapport is the feeling of connection, understanding, and mutual interest that you establish with your prospect. Trust is the confidence that you are credible, reliable, and honest. Both rapport and trust are essential for creating a positive impression, overcoming objections, and closing the deal. In this article, we will share some of the best tactics for building rapport and trust with a potential client over the phone.