Last updated on 2024年4月24日

What are the best practices for localizing game UI and menus?

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If you want to reach a global audience with your game, you need to consider how to localize your user interface (UI) and menus. Localization is not just about translating text, but also about adapting to different cultures, preferences, and expectations. In this article, you will learn some best practices for localizing game UI and menus, such as:

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Jamil Alsakran

Game Producer
Nimra Sardar

Associate Game Producer| ???????????? # 2 throughout ???? as a LinkedIn Gaming Content Creator| Game Tester (SQA)| Game…

1 Research your target markets

Before you start localizing your game, you need to understand your target markets and their specific needs. You can use online tools, surveys, forums, and feedback to gather information about your potential players, such as their language, region, currency, date and time format, units of measurement, and cultural norms. You should also be aware of any legal, ethical, or religious issues that might affect your game content or design.

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Jamil Alsakran

Game Producer
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For languages like Arabic, where localizing games can be complex, it's extra important to have native speakers playtest and review your game. This way, you can catch any weird phrasing or mistakes before launch. The little details make a big difference! When players experience a game that feels "properly" tailored to their culture, they recognize and appreciate the effort. It shows you've gone the extra mile to make them feel welcome.

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Afnan Rafiq

Game Tester | VRGaming | Metaverse | Blockchain | Web 3.0 | WebGL
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This includes grasping the way of life, language, and gaming inclinations of your interest group. This will assist you with fitting the limitation of your game UI and menus to their particular necessities and assumptions. For example, a few societies might have various varieties that are related with specific feelings. You would need to try not to involve a variety that has an unfortunate underlying meaning in your objective market.

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2 Design your UI and menus for flexibility

One of the biggest challenges of localization is to accommodate different text lengths, fonts, directions, and layouts. You should design your UI and menus with flexibility and scalability in mind, using dynamic elements, modular components, and adjustable spaces. You should also avoid hard-coding text, using images or icons with text, or relying on color or sound alone to convey meaning. Instead, you should use external files, universal symbols, and alternative cues to make your UI and menus easy to localize.

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Afnan Rafiq

Game Tester | VRGaming | Metaverse | Blockchain | Web 3.0 | WebGL
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This implies making a UI that can be handily adjusted to various dialects and text lengths. For instance, you ought to try not to utilize hardcoded text in your menus, and on second thought use placeholder text that can be effortlessly supplanted with restricted text. You ought to likewise be aware of the way that a few dialects require more space than others to show a similar measure of text.

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3 Choose your localization method and tools

Depending on your budget, time, and resources, you can choose different methods and tools to localize your game UI and menus. You can use automated tools, such as Google Translate or Microsoft Translator, to quickly generate translations, but you should always check them for accuracy, consistency, and quality. You can also use professional services, such as localization agencies or freelancers, to provide more reliable and customized translations, but you should communicate your expectations, guidelines, and feedback clearly. You can also use crowdsourcing platforms, such as Steam Workshop or Localizor, to involve your community in the localization process, but you should monitor, reward, and acknowledge their contributions.

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Afnan Rafiq

Game Tester | VRGaming | Metaverse | Blockchain | Web 3.0 | WebGL
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There are various techniques and apparatuses that you can use to limit your game UI and menus. These incorporate machine interpretation, interpretation offices, and independent interpreters. The best strategy for you will rely upon your spending plan, assets, and the particular requirements of your venture.

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4 Test your localized UI and menus

After you have localized your UI and menus, you need to test them thoroughly to ensure they work properly and meet your quality standards. You can use various testing methods and tools, such as functional testing, linguistic testing, cultural testing, and usability testing, to check for any errors, bugs, glitches, or issues that might affect your game performance or user experience. You can also use beta testing, user testing, or feedback channels to collect feedback from your target players and make improvements based on their suggestions.

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Afnan Rafiq

Game Tester | VRGaming | Metaverse | Blockchain | Web 3.0 | WebGL
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As you update your game, you should refresh your confined UI and menus also. This incorporates ensuring that the new text is all confined and that any progressions to the UI are reflected in the limited forms.

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5 Update and maintain your localized UI and menus

Localization is not a one-time process, but a continuous one. You need to update and maintain your localized UI and menus regularly to keep up with any changes, updates, or new features in your game. You should also monitor your user feedback, ratings, reviews, and analytics to measure the impact of your localization efforts and identify any areas for improvement. You should also be prepared to add new languages or markets if your game grows in popularity or demand.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Nimra Sardar

Associate Game Producer| ???????????? # 2 throughout ???? as a LinkedIn Gaming Content Creator| Game Tester (SQA)| Game Designer| Women In Games Ambassador
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When localizing game UI and menus: 1. Get professional translations. 2. Make sure text fits the screen. 3. Adjust visuals for each market. 4. Test with native speakers. 4. Keep everything consistent. Following these steps makes the game easy to use and understand for players worldwide.

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What are the best practices for localizing game UI and menus?

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1 Research your target markets

2 Design your UI and menus for flexibility

3 Choose your localization method and tools

4 Test your localized UI and menus

5 Update and maintain your localized UI and menus

6 Here’s what else to consider

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