One I’ve found helpful is using our people! Engagement metrics improved significantly when we started using the photos of the country management team for Monday motivation! I believe it gave the posts some “realness” - almost as if the MD of the organization was speaking directly to anyone who read the quote!

Absolutely! In my previous role, I learned the power of adapting communication styles based on my audience. Once, I was handling a high-stakes project with both tech teams and senior management. Initially, I was too detailed with executives, causing confusion. I quickly shifted to high-level summaries for them, while staying technical with the developers. The result? Faster decisions and smoother execution. It taught me that effective corporate communication is about speaking the right language to the right people.

Effective corporate communication is essential for the smooth operation and growth of any organization. Whether it’s internal communication between departments, or external communication with clients, investors, and the public, the ability to convey clear, coherent, and compelling messages is critical. However, many businesses struggle to get corporate communications right, leading to misunderstandings, inefficiencies, and even damage to their reputation. Each type of communication requires a different approach, tone, and level of detail. For example, internal communications should prioritize transparency and engagement, while external messaging to customers may need to be more concise and focused on value propositions.

Comunica??o clara e empática, equilibrando dados e criatividade. Entender o público é essencial, mas também é preciso ser ágil para adaptar estratégias e evoluir com as novas tendências. Comunica??o eficaz é uma jornada contínua de ajustes, e o sucesso depende de ouvir, inovar e se adaptar rapidamente.

?? D'après moi, en #corporatecommunications, il faut savoir se remettre en question et améliorer en permanence sa communication. Pour améliorer sa communication, la première étape est de réaliser un diagnostic précis. En se servant des résultats de ce diagnostic, il faut ensuite construire un plan d'actions concrètes et mesurables. Parmi les leviers d'amélioration, il ne faut surtout pas mettre de c?té la communication interne !