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How do you test and evaluate the sound design of your music for different platforms and audiences?

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Sound design is the art and craft of creating, manipulating, and mixing sounds for music, film, games, and other media. It can enhance the mood, emotion, and impact of your musical compositions, but how do you know if your sound design works well for different platforms and audiences? In this article, you will learn some tips and techniques to test and evaluate the sound design of your music, and how to improve it based on feedback and analysis.

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Rachael Gladstone-Heighton

Creative Director at Create Create Limited, Founder & MD of CeeCee Durham Jewellery
Jennifer Wood

1 Know your goals

Before you start testing and evaluating your sound design, you need to have a clear idea of what you want to achieve with your music. What is the genre, style, and tone of your music? What is the message, story, or emotion you want to convey? Who is your target audience and what are their expectations and preferences? How do you want your music to sound on different platforms, such as speakers, headphones, or streaming services? Having a clear vision and purpose for your sound design will help you set criteria and standards for your evaluation.

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2 Test on different devices

One of the most important aspects of sound design is how your music sounds on different devices and platforms. You may have created a great sound design on your studio monitors, but how does it translate to a smartphone, a laptop, or a car stereo? You need to test your sound design on various devices and platforms to check for issues such as volume, balance, clarity, distortion, or compression. You can use tools such as reference tracks, spectrum analyzers, or meters to compare and adjust your sound design for different devices.

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3 Get feedback from others

Another way to test and evaluate your sound design is to get feedback from other people, such as peers, mentors, clients, or listeners. Feedback can help you identify the strengths and weaknesses of your sound design, and how it affects the perception and emotion of your music. You can ask for feedback in various ways, such as surveys, polls, reviews, ratings, or comments. You can also use platforms such as SoundCloud, YouTube, or Spotify to share your music and get feedback from a wider audience.

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4 Analyze your results

Once you have tested your sound design on different devices and platforms, and gathered feedback from others, you need to analyze your results and see how they match your goals. You can use tools such as spreadsheets, charts, or graphs to organize and visualize your data. You can also use tools such as audio editors, plugins, or processors to tweak and refine your sound design based on your results. You can look for patterns, trends, or outliers in your data, and see what works and what doesn't for your sound design.

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5 Learn from others

A great way to improve your sound design skills and knowledge is to learn from others who have done it before. You can listen to and analyze the sound design of other music that inspires you, or that is similar to your genre, style, or tone. You can also watch tutorials, read articles, or take courses on sound design topics that interest you or that you want to improve on. You can also join online communities, forums, or groups where you can ask questions, share tips, or get feedback from other sound designers.

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6 Experiment and have fun

Finally, testing and evaluating your sound design should not be a boring or stressful process. It should be a fun and creative way to explore new possibilities, challenge yourself, and express yourself through sound. You can experiment with different sounds, techniques, effects, or genres, and see how they affect your music. You can also have fun with your sound design by adding humor, surprise, or emotion to your music. Remember that sound design is an art form, and there is no right or wrong way to do it. The most important thing is to enjoy the process and make music that you love.

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Jennifer Wood
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We need to put good music teachers back in schools again it’s been a lot of years very few schools have music classes if they do, it’s not mandatory

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Rachael Gladstone-Heighton

Creative Director at Create Create Limited, Founder & MD of CeeCee Durham Jewellery
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It can be very easy to fall into the trap of thinking from your own point of view rather than from that of your target market, so it's important to remember those goals etc. laid out in the planning stage. Your 'brief' is a yardstick against which you can measure at any and every stage of the process. When seeking feedback look out for confirmation bias. It can be tempting to listen more to the people that agree with you and to disregard or 'rationalise' your way around the opinions of those that don't. Confirmation bias can seriously impact on the effectiveness of your work.

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How do you test and evaluate the sound design of your music for different platforms and audiences?

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1 Know your goals

2 Test on different devices

3 Get feedback from others

4 Analyze your results

5 Learn from others

6 Experiment and have fun

7 Here’s what else to consider

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