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How do you show your team's value to the organization?

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As an executive leader, you know that your team is the backbone of your organization. But how do you communicate their impact and contribution to the rest of the stakeholders, especially in times of change, uncertainty, or crisis? Showing your team's value to the organization is not only a way to recognize their efforts, but also to build trust, credibility, and influence among your peers, senior management, and external partners. In this article, we will explore some strategies and best practices to help you showcase your team's value in a clear, compelling, and consistent way.

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Nilesh Kolharkar

Streamlining Sustainability | ESG SaaS | Net Zero | Business Development at Breathe ESG
Vanipriya Jayaraman

Founder at Aarla and Zeekh| Love building products and businesses | Creative Person | Speaker | Socially Conscious…

1 Align with the vision

The first step to show your team's value is to align their goals, activities, and outcomes with the overall vision and mission of the organization. This means that you need to understand and communicate how your team's work supports the strategic priorities, values, and culture of the organization. You also need to ensure that your team members understand and share this alignment, and that they can articulate it to others. By aligning with the vision, you can demonstrate that your team is not working in isolation, but as part of a larger purpose and direction.

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Tre Bittner

“Explorer-in-Chief” of my Future Best Professional Self (Self-employed)
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In my professional experience of leading sales teams, highlighting their value is most apparent by results achieved, especially growth and retention of profitable clients. However, from my perspective, training is another key component of showcasing value. Preparing your sales team well in communicating your organization’s purpose, products, services and operations becomes evident to other stakeholders throughout the company including executives during individual and group interactions. Also, inviting senior leaders to meet, teach and share their expertise with your team reinforces the extent of talent employed by the organization through personal and collective exposure.

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2 Measure and report

The second step to show your team's value is to measure and report their performance and results in a quantifiable and qualitative way. This means that you need to define and track the key indicators and metrics that reflect your team's impact and contribution to the organization's objectives. You also need to collect and share the stories and testimonials that illustrate your team's achievements and challenges, and how they overcame them. By measuring and reporting, you can provide evidence and data that support your team's value proposition and showcase their successes and learnings.

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3 Celebrate and appreciate

The third step to show your team's value is to celebrate and appreciate their accomplishments and efforts, both internally and externally. This means that you need to acknowledge and reward your team members for their individual and collective contributions, and create opportunities for them to share their insights and best practices with other teams and departments. You also need to promote and advocate for your team's recognition and visibility among senior management, clients, and other stakeholders. By celebrating and appreciating, you can foster a culture of gratitude and pride that motivates and inspires your team to continue delivering value.

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4 Solicit and act on feedback

The fourth step to show your team's value is to solicit and act on feedback from various sources and perspectives, both inside and outside the organization. This means that you need to seek and listen to the opinions and suggestions of your team members, peers, managers, customers, and other relevant parties on how your team can improve and grow. You also need to implement and communicate the changes and actions that result from the feedback, and show how they benefit the organization. By soliciting and acting on feedback, you can demonstrate that your team is open, responsive, and adaptable to the changing needs and expectations of the organization.

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Vanipriya Jayaraman

Founder at Aarla and Zeekh| Love building products and businesses | Creative Person | Speaker | Socially Conscious Entrepreneur | Teacher | Mom of 2 girls
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Amidst the value of soliciting feedback lies the challenge of a genuine feedback culture. From diverse team interactions, I've distilled three core principles: Empower Feedback Givers: Team members should feel their views matter. Only when they feel integral will they offer insights. Disconnected individuals seldom engage. Cultivate a Receptive Mindset: Receiving feedback is as vital as giving. Team growth lies in viewing feedback as improvement, not criticism. Ensure Psychological Safety: Trust is key. Members should voice thoughts without fear. In such an environment, feedback is candid and actionable. These principles don’t just show value—they drive collective evolution.

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5 Collaborate and leverage

The fifth step to show your team's value is to collaborate and leverage the resources and capabilities of other teams and partners, both within and outside the organization. This means that you need to identify and pursue the opportunities and synergies that can enhance your team's performance and results, and create value for the organization as a whole. You also need to share and exchange the knowledge, skills, and best practices that your team has developed or acquired, and support the development and innovation of other teams and partners. By collaborating and leveraging, you can show that your team is not only valuable in itself, but also as a catalyst and enabler for the value creation of others.

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6 Lead by example

The sixth and final step to show your team's value is to lead by example, as an executive leader and as a representative of your team. This means that you need to embody and model the behaviors and attitudes that reflect your team's value proposition, such as excellence, integrity, accountability, creativity, and collaboration. You also need to communicate and influence effectively, with clarity, confidence, and credibility, to convey your team's value to different audiences and situations. By leading by example, you can show that you are proud and passionate about your team, and that you are committed and responsible for their value delivery.

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Nilesh Kolharkar

Streamlining Sustainability | ESG SaaS | Net Zero | Business Development at Breathe ESG
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In my entrepreneurial experience I have learnt one thing and that is, if things go well always give credit to your team members and in case things go wrong be the first person to shield them and take the blame, instead of pointing them out show them a solution oriented path by leading by an example. This way you get to keep your team's loyalty and faith for a longer duration and build a company where every single heart and mind is connected to the ultimate vision!

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How do you show your team's value to the organization?

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3

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1 Align with the vision

2 Measure and report

3 Celebrate and appreciate

4 Solicit and act on feedback

5 Collaborate and leverage

6 Lead by example

7 Here’s what else to consider

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