How do you report and communicate your qualitative research findings using different sampling methods?
Qualitative research is a type of inquiry that explores the meanings, experiences, and perspectives of human phenomena. Unlike quantitative research, which relies on numerical data and statistical analysis, qualitative research uses words, images, and observations to capture the richness and complexity of social reality. However, qualitative research also poses some challenges when it comes to reporting and communicating the findings, especially when different sampling methods are involved. In this article, you will learn how to report and communicate your qualitative research findings using different sampling methods, such as purposive, convenience, snowball, and quota sampling.