How do you pick the perfect platform for your sales training?

I believe that there is too little attention paid to the job to be done that training serves. The emphasis of all these platforms seems to be the efficient delivery of content but all the data I've seen suggests that results aren't improving despite the efficiency of these systems to deliver the material. I'm seeking ways to deliver sustainable improvements in performance and results. Everything else that fails to serve that outcome is a distraction. Few focus on the appropriation of the building blocks that make a strategy or tactic effective in context. And none I've seen pay attention to context as a key factor in whether the platform is serving the job to be done which is lifetime performance improvement of the person learning. Help!

Be clear on Timely Return On Investment (TROI). What's the highest aspiring outcome for the business and for each step in the prospect and client connection process? Have an open conversation in a safe connection time with each business growth leader and look at the data analytics to identify the greatest bottleneck in the sales process? Set highest budget for quickest TROI.

Measuring impact of sales training goes beyond short term increased revenue. While ROI is important, this must be defined as well. For example, many SMB tie ROI on training to increase revenues over a specified period of time. They often neglect considering employee retention rates and cost reductions due to factors such as increased productivity. When selecting training for your organization it is important to focus on the complete package and tailor the training experience to achieve multiple return streams.

Before diving into the realm of sales training platforms, it's imperative to identify your goals and objectives. These act as guiding stars, steering you toward a platform that aligns seamlessly with your unique requirements. Are you seeking to enhance the skills of your current sales team? Or do you want to onboard new members efficiently? Perhaps your focus is on refining negotiation techniques or adopting cutting-edge sales methodologies. Clear goals not only help you narrow down your options but also assist in evaluating the effectiveness of the chosen platform. Your objectives might demand specific features like interactive simulations, role-playing scenarios, or advanced analytics to track progress.

Here are my three key points to consider when picking the perfect platform: Content Customization and Flexibility: When selecting a sales training platform, it's essential to opt for one that allows for easy customization and flexibility in content creation. Engagement and Interactivity: An effective sales training platform should keep your team engaged and motivated throughout the learning journey. Integration and Accessibility: The chosen platform should seamlessly integrate into your existing sales operations and tools. Moreover, the platform should be accessible across different devices and locations.

in my experince You must know who your target audience is carefully so that you can understand their method, their daily treatment, and their method of obtaining information, otherwise they will not understand you and you will not be able to teach them. Understanding your target audience is something very necessary for you as a sales coach so that you can talk to them in their own way and you can give them information in the right way for them

Great tips to personalize the solution so tech serves people rather than have tech overwhelm and block outcome. No cookie cutters forcing people to fit tech.

I’m a big believer in data driven training. Each quarter I’ll quantify the skill sets of the team and analyse them to identify skill gaps. This allows me to create bespoke and specific training sessions to address the team wide skill gaps but also, I can create really specific development plans for coaching to enhance the development of the performers

Understanding your audience and content is fundamental. Are you training a seasoned team or fresh recruits? Define their knowledge levels and preferred learning styles. This shapes the platform's required features, such as interactivity for new members or advanced modules for veterans. Equally crucial is aligning the content with your training goals. Whether it's enhancing product knowledge or mastering negotiation skills, ensure the platform offers relevant resources. Robust content is your ally in achieving tangible results. In the realm of sales training platforms, audience and content evaluation is your compass, ensuring a tailored experience that resonates and delivers.

Understanding the learning styles, motivation and challenges of your audience is critical to retaining new information. In regard to delivery of the content, we know that: "87% of new information is forgotten within a month without consistent reinforcement" (Gartner). Finding a platform to consistently surface the content your teaching is critical to make an impact.

Actually, I disagree with coming with a list of features. It's been beneficial to me to come into evaluations with: - an open mind - clearly defined goals & blockers - benchmark data for the behaviors we're looking to drive - ideal process An open mind and hearing different vendors perspective on the problem + strategy allows you as the buyer to make an educated business decision.

When sifting through platforms, scrutinizing features and functionality is paramount. Consider your training objectives—does the platform offer customization options or diverse content formats? Prioritize user-friendliness for seamless adoption. Beyond the basics, delve into advanced functionalities. Does the platform integrate AI for personalized learning paths? Does it offer analytics to track progress? Choose a platform that amplifies your training impact. In the world of sales training platforms, the assessment of features and functionality shapes your training success. A strategic selection empowers your team and maximizes their potential.

Optimize tech to serve the growth leaders. Don't let tech get in the way of sales. Have enough data to add value but not so much that it reduces productive outcomes in each step. Integrate AI to empower each leader to exponentially add value to ideal connections.

Before committing, testing and reviewing a platform is essential. Many platforms offer trials or demos. Engage your team in this phase to gauge user experience and functionality. Pay heed to user feedback and insights. Is the platform intuitive? Does it align with your training goals? A thorough review ensures your investment yields desired outcomes. In the landscape of sales training platforms, testing and reviewing secures a seamless fit for your team's growth. Make informed decisions that propel your sales endeavors forward.

Partner with IT leaders. Let them know what you're looking for. Find out what is the fastest and most efficient way to get desired outcome without overburdening tech personnel. Budget already set prior to starting.

Elegir una plataforma ideal para capacitación en ventas depende de tus necesidades específicas. Busca opciones con contenido adaptable y herramientas prácticas que conecten teoría con realidad. Considera la facilidad de uso, soporte técnico, y métricas claras para medir progreso. ?Una plataforma bien seleccionada es la clave para potenciar tu equipo!

User Support and Community: Beyond features, assess the platform's user support. Is there a responsive helpdesk? Additionally, a strong user community fosters shared learning. Integration with Existing Tools: Evaluate whether the platform integrates with your existing tools. Seamless integration streamlines training implementation. Scalability: Consider the platform's scalability. As your team grows, can it accommodate increased users and evolving needs? Continuous Learning: Look for platforms that encourage continuous learning. This includes updates to content and access to new resources. Cost-Effectiveness: . Balance the platform's features with your budget. Final Thoughts: Tailor your choices to align with your unique requirement

You’ve got to think about the business model as a whole. In fast paced industries or with smaller teams I opt for desk-based training & coaching which allows me to develop the skills of the individual live on the job without taking them away for an hour and losing productivity. Likewise in a bigger organisation, I opt for workshops with a lot of collaboration & activities to maintain a high level of engagement throughout. I then use 121 coaching the embed the key learns from the workshop at an individual level