How do you optimize your SMO with the 80/20 rule?
Social media optimization (SMO) is the process of increasing the visibility, reach, and engagement of your content on social media platforms. It can help you attract more traffic, leads, and customers to your website. But how do you optimize your SMO with the 80/20 rule?
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Measure and analyze:Dive into your social media metrics to pinpoint which 20% of your efforts bring in 80% of the results. This data-driven approach ensures you focus your energy where it counts.
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Segment your data:Break down analytics by variables like platform and content type. This tailored strategy helps refine your social media efforts for more impactful engagement and reach.