Before you communicate with anyone, you need to have a clear idea of why you are communicating and what you stand for. Your purpose and values should guide your communication strategy and inform your tone, style, and content. They should also be aligned with your organization's vision and mission, and communicated consistently and transparently to your network. By defining your purpose and values, you can establish credibility, authenticity, and relevance in your communication.
Communication is not a one-way street. You also need to listen and learn from your network, and show that you value their feedback, opinions, and perspectives. Listening and learning can help you understand your network's needs, expectations, and challenges, and tailor your communication accordingly. It can also help you build rapport, empathy, and respect, and foster a culture of dialogue and exchange. By listening and learning, you can enhance your communication effectiveness and responsiveness.
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Too many people wait to speak again so that they are not listening. It is imperative to listen and digest what one is hearing BEFORE responding.
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Listening is a skill--it can be learned and it needs to be practiced. People want to know you have genuinely listened, not just heard their words. True collaboration is only possible when we listen to one another and are open to great ideas from anywhere.
Communication is not only about sharing information, but also about creating solutions, opportunities, and innovations. You can foster a culture of trust and collaboration in your communication network by inviting them to collaborate and co-create with you. Collaboration and co-creation can help you leverage your network's diverse skills, knowledge, and experiences, and generate more value and impact. It can also help you foster a sense of ownership, engagement, and empowerment in your network. By collaborating and co-creating, you can strengthen your communication relationships and outcomes.
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Foster communication by asking questions! It's not all about the ping pong of statements. When we ask questions, we demonstrate interest and foster collaboration. "Tell me more about..." is a great starter. "Why?" can lead to fascinating conversations and nurture trust in relationships and organizations.
Communication is not only about delivering messages, but also about acknowledging contributions, achievements, and efforts. You can foster a culture of trust and collaboration in your communication network by recognizing and appreciating them for their work, support, and input. Recognition and appreciation can help you motivate, inspire, and reward your network, and show that you care about them. It can also help you create a positive and supportive communication climate, and foster a culture of gratitude and generosity. By recognizing and appreciating, you can boost your communication morale and loyalty.
Communication is not a static or fixed process, but a dynamic and evolving one. You need to constantly monitor, evaluate, and improve your communication performance and impact, and adapt to changing situations, needs, and opportunities. You can foster a culture of trust and collaboration in your communication network by seeking feedback, learning from mistakes, and implementing changes. Adaptation and improvement can help you optimize your communication efficiency and effectiveness, and demonstrate your commitment to excellence. It can also help you foster a culture of learning and growth, and encourage innovation and experimentation. By adapting and improving, you can enhance your communication quality and sustainability.
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I've worked as a Social Media Specialist for some time, and adaptability is probably the most important thing to build into your work process. When I start a new position and at the start of every year, I read about what social media platforms are prioritizing with their algorithms and that is the foundation for my entire social media strategy. You have to be open to constantly be rethinking your strategy. Additionally, your audience is fluid, as well. From national franchises to local cover bands, I've been a part of too many teams that lock themselves into messaging because it's worked for them in the past because "that's what our audience wants/expects." There's a balance between driving your mission and listening to your audience.
Communication is not only a professional or formal activity, but also a personal and informal one. You can foster a culture of trust and collaboration in your communication network by celebrating and having fun with them. Celebration and fun can help you create memorable and meaningful communication experiences, and inject some energy, humor, and joy into your communication. It can also help you foster a culture of friendship and camaraderie, and strengthen your communication bonds and trust. By celebrating and having fun, you can enrich your communication culture and spirit.
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This can be as simple as calling in a food truck a few times a year. Ice cream trucks are very well received and not expensive at all. Not everything has to be a large production.
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Communication takes courage - especially to navigate alternative points of view with strong personalities. In the last year, I have retreated from some collaborative creative communities that have become uncomfortable, especially when one peer dominates in a questioning (interrogation-type) tone. Communication takes courage. Courage takes both energy and conviction to speak up bravely. I have felt the fatigue of our times and am not always energized enough to engage the dominant peer when I have been in the hot seat. "Life shrinks or expands in proportion to one's courage" ~Anais Nin My commitment - the courage to choose the company I keep. Set expectations, Speak up, Ask, "Is this community/company worth the energy?"
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Building trust and respect takes time and consistent, deliberate actions preceeded by open and authentic communications. Communications without any follow-through is not effective and can even result in distrust. Hence: 1. Be authentic in your communications to your stakeholders: Have difficult conversations, dare to be honest and yet strategic, get feedback and improve. In a world of scripted, monotone or pre-empted messages, an authentic tone is refreshingly effective. 2. Follow-through with actions: Have a high "say/do ratio," be sure to fulfil your promises and follow-through consistently after communications, as required. It is a sure-shot way to build trust.
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