登录查看更多内容

点击“继续加入或登录”，即表示您同意遵守领英的《用户协议》、《隐私政策》及《Cookie 政策》。

Last updated on 2024年10月11日

How do you evaluate and update your intranet strategy on a regular basis?

由人工智能和领英社区提供技术支持

An intranet strategy is a plan that defines the purpose, goals, and scope of your internal digital workplace. It aligns your intranet with your business strategy, user needs, and organizational culture. But how do you know if your intranet strategy is working and how do you keep it up to date? Here are some tips to help you evaluate and update your intranet strategy on a regular basis.

此文章中的业界达人

由社区从 2 条内容中精选。了解更多

Adrian Bedford

AI-fluent master of words. Crafting stories that resonate

1 Set clear metrics and KPIs

To measure the success of your intranet strategy, you need to define the metrics and key performance indicators (KPIs) that reflect your objectives and outcomes. For example, you can track user engagement, content quality, collaboration, productivity, satisfaction, and feedback. You should also establish a baseline and a target for each metric and KPI, and monitor them regularly using analytics tools and reports.

添加您的观点

2 Conduct user research and feedback

Your intranet strategy should be user-centric, meaning that it considers the needs, preferences, and behaviors of your employees. To understand your users better, you should conduct user research and feedback activities, such as surveys, interviews, focus groups, usability tests, and user personas. These methods will help you identify the strengths and weaknesses of your intranet, as well as the opportunities and challenges for improvement.

添加您的观点

Adrian Bedford

AI-fluent master of words. Crafting stories that resonate
举报内容
It's easy enough to provide a list of questions you should always ask your intranet users as you begin planning for possible change. But let's also consider what you should avoid when conducting user research. Avoid asking about hypothetical features or changes: Users are rubbish at imagining new features or predicting how they might use something new. Focus on their current behaviour, needs, and frustrations. Users are good at their individual jobs. They're not so hot when it comes to system design. Instead of asking how to fix a problem, ask them to describe the issue in detail. User research is not about confirming your assumptions. Always be open to unexpected insights and willing to change plans based on what you learn.

已翻译

赞

3 Review your content and governance

Your intranet content and governance are essential elements of your intranet strategy, as they determine what information is available, relevant, and accessible to your users. You should review your content and governance policies and processes on a regular basis, and make sure they are aligned with your intranet goals and user needs. You should also audit your content and remove or update any outdated, inaccurate, or redundant information.

添加您的观点

4 Evaluate your intranet technology and design

Your intranet technology and design are the foundations of your intranet functionality and user experience. You should evaluate your intranet technology and design on a regular basis, and check if they are compatible with your intranet strategy and user expectations. You should also keep up with the latest trends and best practices in intranet technology and design, and implement any changes or enhancements that can improve your intranet performance and usability.

添加您的观点

5 Communicate and collaborate with stakeholders

Your intranet strategy is not a one-person or one-time project. It involves multiple stakeholders, such as senior management, intranet team, content owners, and users. You should communicate and collaborate with these stakeholders on a regular basis, and share your intranet vision, goals, progress, and results. You should also solicit their input and feedback, and incorporate their suggestions and concerns into your intranet strategy.

添加您的观点

6 Update your intranet strategy as needed

Your intranet strategy is not a static document. It is a dynamic and flexible plan that adapts to the changing needs and circumstances of your business and users. You should update your intranet strategy as needed, based on the results of your evaluation and feedback activities. You should also document and communicate any changes or revisions to your intranet strategy, and ensure that they are implemented effectively and consistently.

添加您的观点

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Mohamed Ramadan

Corporate Image & Marketing Manager at ProService ?Digital Workplace & IntraNet Builder ?ISO Registrar ?Quality Management ?ISO 9001:2015 ?Internal Audit ISO19011 ?Digital Marketing ?Newsletter Author ?Open for Business
举报内容
Regular Assessment: Conduct periodic evaluations to assess the intranet's effectiveness in meeting organizational goals. User Feedback: from employees through surveys or one-on-one interviews Usage Analytics: Track key metrics like page views, time spent on the intranet, and search queries to identify usage patterns and areas for improvement. Benchmarking: Compare your intranet's performance to industry benchmarks or best practices. Technology Assessment: Evaluate the intranet's technology infrastructure and identify any updates or upgrades needed. Alignment with Business Goals: Ensure the intranet strategy aligns with the organization's overall objectives and priorities. Continuous Improvement: Implement a culture of continuous improvement

已翻译

赞

Intranet Strategy

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

How do you evaluate and update your intranet strategy on a regular basis?

1

2

3

4

5

6

7

1 Set clear metrics and KPIs

2 Conduct user research and feedback

3 Review your content and governance

4 Evaluate your intranet technology and design

5 Communicate and collaborate with stakeholders

6 Update your intranet strategy as needed

7 Here’s what else to consider

Intranet Strategy

给文章评分

感谢您的反馈

更多Intranet Strategy相关文章

更多相关阅读内容