How do you encourage experimentation and learning from failure in your work culture?

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Experimentation and learning from failure are essential for innovation and growth. But how do you foster a work culture that supports and rewards these behaviors? In this article, you will learn some practical tips to encourage your team to try new things, learn from their mistakes, and trust each other in the process.

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1 Why experiment and learn from failure?

Experimentation and learning from failure are more than just buzzwords; they are proven methods for generating new ideas, testing assumptions, and improving outcomes. By taking this approach, you may discover new opportunities and solutions that you hadn't considered before. Additionally, you can quickly and cheaply validate or invalidate your hypotheses and assumptions. Furthermore, learning from mistakes and applying the feedback to enhance products, services, or processes is a great way to foster a culture of curiosity, creativity, and collaboration among your team members.

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Kyle Rager, CFM

Regional Head of Facilities at ROSEN
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In any of my own or my teams failure we discuss the Why. Why did we approach things a certain way. Why did we not consider aspects that would of produced better results in hindsight. Once we identify the Why in these situations then learning comes natural

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2 How to create a safe environment for experimentation and learning from failure?

Fear of being judged, criticized, or punished for making mistakes, wasting time and money, or losing credibility and trust can be a major barrier to experimentation and learning from failure. To create a safe environment for your team to experiment and learn without fear, you need to communicate the purpose, goals, and expectations of the experiments clearly and frequently. Additionally, provide the necessary resources, tools, and support for conducting the experiments. Celebrate efforts rather than results, acknowledge and appreciate learnings, not just successes, and avoid blaming, shaming, or penalizing failures. Doing so will ensure your team is able to experiment and learn from failure without fear.

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Kyle Rager, CFM

Regional Head of Facilities at ROSEN
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Always at every aspect I tell my staff Failure is acceptable under 1 condition.. that we learn from it. I'm completely comfortable with failure or mistakes as long as we are accountable for those mistakes and acknowledge the better way to address it next time. Repeat mistakes by doing the same thing is the real issue

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Sana Hussain Khan

People Development Strategy| Helping people navigate their workplaces using strategic communication
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Create a system where employees can submit their failure stories anonymously. Share these stories with the team to facilitate collective learning without the fear of individual embarrassment.

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3 How to encourage your team to experiment and learn from failure?

Creating a safe environment is not enough - you must also take active steps to encourage your team to experiment and learn from failure. As a leader, you can set an example and model the behaviors you want to see in your team. Additionally, invite your team to share their ideas, opinions, and feedback openly and respectfully. Encourage them to try new things, test different approaches, and learn from different perspectives. Empower your team to make decisions, take risks, and own their actions. Provide them with constructive feedback, coaching, and guidance.

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Jerry D. Smith Jr., Psy.D.

Clinical Psychologist & Behavioral Health Consultant | Treatment, Building Trust, Conflict Resolution
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Encouraging experimentation requires creating psychological safety for employees to try new things without fear of punishment for failures. I openly share about risks I've taken and lessons learned to show failure is accepted. I also give autonomy to teams to select feasible experiments and check-in on learnings versus outcomes. Recognizing attempts builds confidence. Post-mortems must focus on what we can improve versus blame. With the right environment, small tests can lead to big gains without large losses. An iterative culture is one where it's okay to fail, as long as we're failing forward.

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4 How to measure and evaluate the experiments and learnings?

Experimentation and learning from failure are not just about doing things differently, but also doing them better. To ensure that your experiments and learnings are aligned with your goals, you need to measure and evaluate them. This can be done by defining clear and relevant metrics, collecting and analyzing data, reviewing and reflecting on results, identifying and documenting key learnings, and applying them into future actions and decisions.

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Jerry D. Smith Jr., Psy.D.

Clinical Psychologist & Behavioral Health Consultant | Treatment, Building Trust, Conflict Resolution
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To fully capitalize on experimentation, rigorous yet empathetic evaluation is key. I ensure clear metrics and success criteria are established from the start in partnership with experimenters. Both quantitative and qualitative data are examined through a non-judgmental lens, actively soliciting perspectives on emotional and social factors at play. Reflection focuses on gleaning the most from each experience toward future growth, not fault-finding. Regular reviews center on progress learned collectively through trials rather than outcomes alone. This supportive process nurtures an environment where risks feel safe to take, ultimately cultivating the innovative solutions that inspiration and learning from mistakes can unlock.

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5 How to share and spread the experiments and learnings?

Experimentation and learning from failure are not only beneficial for your team, but also for your organization and customers. To maximize the value and impact of these, it's important to share and spread them. You can do this by communicating the results and outcomes of experiments to stakeholders, showcasing successes and learnings to your organization, soliciting feedback from customers, partnering with other teams to leverage and scale experiments, and innovating on products or processes based on experiments. Although experimentation and learning from failure can be difficult, they are rewarding and fulfilling. By following these tips, you can encourage experimentation and learning from failure in your work culture and enjoy the benefits of trust and innovation.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How do you encourage experimentation and learning from failure in your work culture?

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1 Why experiment and learn from failure?

2 How to create a safe environment for experimentation and learning from failure?

3 How to encourage your team to experiment and learn from failure?

4 How to measure and evaluate the experiments and learnings?

5 How to share and spread the experiments and learnings?

6 Here’s what else to consider

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