How do you connect customer experience tools?
Customer experience (CX) tools are software applications that help you understand, measure, and improve the interactions between your customers and your brand. They can help you create and optimize customer journey maps, collect and analyze feedback, personalize and automate communication, and enhance loyalty and retention. But how do you connect customer experience tools to ensure a seamless and consistent CX across different channels, platforms, and touchpoints? Here are some tips to help you integrate your CX tools effectively.