How can you use your current job to network for Content Strategy?

1 Identify your content-related tasks

The first step to network for content strategy is to recognize and showcase your own content-related tasks and achievements. Content strategy is a broad and interdisciplinary field that encompasses many aspects of planning, creating, managing, and evaluating content. You might already be doing some of these tasks in your current job, such as writing reports, designing presentations, editing documents, conducting research, or analyzing data. Think about how these tasks demonstrate your content skills and knowledge, and how you can highlight them in your resume, portfolio, or online profile.

2 Join relevant online communities

The second step to network for content strategy is to join relevant online communities where you can interact with other content professionals and enthusiasts. Online communities can be a great source of learning, inspiration, and support for your content journey. You can find online communities on various platforms, such as social media, blogs, podcasts, newsletters, forums, or webinars. Look for communities that match your interests, goals, and level of expertise, and participate actively by asking questions, sharing your work, giving feedback, and following influencers.

3 Attend local or virtual events

The third step to network for content strategy is to attend local or virtual events where you can meet and connect with other content professionals in person or online. Events can be a great way to expand your network, learn new trends and best practices, and discover new opportunities. You can find events related to content strategy on websites like Meetup, Eventbrite, or Content Strategy Association. Look for events that offer valuable content, networking sessions, and speakers that you admire or want to learn from.

4 Reach out to potential mentors or collaborators

The fourth step to network for content strategy is to reach out to potential mentors or collaborators who can help you grow and improve your content skills and career. Mentors or collaborators can be people who work in content strategy or related fields, who have similar or complementary skills, or who have achieved something that you aspire to. You can find potential mentors or collaborators through your online communities, events, or referrals from your existing network. Reach out to them with a clear and respectful message that explains who you are, what you want to learn or achieve, and how you can add value to them.

5 Offer your content services or expertise

The fifth step to network for content strategy is to offer your content services or expertise to others who might benefit from them. Offering your content services or expertise can be a way to showcase your skills, build your portfolio, gain experience, and earn recognition or referrals. You can offer your content services or expertise to your current employer, colleagues, clients, partners, or contacts in your network. You can also look for freelance, volunteer, or pro bono opportunities on websites like Upwork, Fiverr, or Catchafire. Offer your content services or expertise with professionalism, quality, and integrity.

6 Keep in touch and follow up

The sixth and final step to network for content strategy is to keep in touch and follow up with your network. Keeping in touch and following up can help you maintain and strengthen your relationships, show your appreciation and interest, and create more opportunities for collaboration or learning. You can keep in touch and follow up with your network by sending regular updates, sharing relevant content, asking for feedback, expressing gratitude, or offering help. You can also use tools like LinkedIn, Twitter, or email to stay connected and engaged with your network.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?