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How can you use Motivational Interviewing to craft an effective elevator pitch?

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An elevator pitch is a brief and persuasive message that summarizes who you are, what you do, and why you are valuable. It can help you create a positive impression and open up opportunities for your career. But how can you craft an effective elevator pitch that captures your audience's attention and interest? One possible approach is to use Motivational Interviewing, a skill that can help you elicit and strengthen your audience's motivation and commitment to your goals. In this article, we will explain what Motivational Interviewing is and how you can use it to craft an effective elevator pitch.

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Harvinder Singh

???315 X Linkedin Top Voice ???|| 8% in Generative AI & Influencing others Voice || Business Transformation || Helping…
Melinda Fowler, RPh, ABAAHP, FAAMM, CHC

Functional pharmacist teaching women how to tame hot flashes, lose weight & love the confident girl in the mirror…
Hermie F.

HR/Recruitment Consultant | HR Specialist | Talent Recruiter | Headhunter | Property Consultant | Migration Consultant

1 What is Motivational Interviewing?

Motivational Interviewing (MI) is a collaborative, goal-oriented, and person-centered method of communication that helps people resolve ambivalence and enhance their intrinsic motivation for change. MI was originally developed in the context of counseling and health care, but it has been applied to various fields and situations, such as education, business, and social work. MI is based on four principles: expressing empathy, developing discrepancy, rolling with resistance, and supporting self-efficacy.

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Harvinder Singh

???315 X Linkedin Top Voice ???|| 8% in Generative AI & Influencing others Voice || Business Transformation || Helping Client's to Grow their Business ?? || DM For Promotion ?? ||
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Empathy: When crafting an elevator pitch using MI, start by empathizing with your audience's needs and concerns. Discrepancy: Highlight the gap between where your audience currently is and where they want to be. Resistance: Acknowledge any potential resistance or doubts your audience may have eg, In a sales pitch, address objections upfront and provide evidence to overcome skepticism, demonstrating a willingness to work through resistance. Support your audience's belief in their ability to make a change or decision and how their involvement can lead to positive outcomes, boosting self-efficacy. Real-life example: Pitching a new marketing strategy by using MI principles can make your elevator pitch more compelling and engaging.

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2 How can MI help you craft an effective elevator pitch?

MI can help you craft an effective elevator pitch by helping you understand your audience's needs, values, and goals, and by aligning your message with them. By using MI, you can avoid imposing your own agenda or assumptions on your audience, and instead, focus on exploring and enhancing their reasons for listening to you and engaging with you. MI can also help you overcome potential barriers or objections that your audience may have, by acknowledging them and reframing them as opportunities for growth and collaboration.

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Hermie F.

HR/Recruitment Consultant | HR Specialist | Talent Recruiter | Headhunter | Property Consultant | Migration Consultant
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MI be applied during the interview as what type of personal branding you may express about yourself in 10 - 30 seconds. Has to brought the impact to audience to know you who you are and you can provide typical qualities of branding that creates influence and remarkable pitch.

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Melinda Fowler, RPh, ABAAHP, FAAMM, CHC

Functional pharmacist teaching women how to tame hot flashes, lose weight & love the confident girl in the mirror during life transitions through my virtual practice, the Hormonal Pharmacist.
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By tuning into your specific audience's needs and priorities, MI allows you to tailor and focus your message effectively. Rather than just aimlessly pushing your own agenda, you can authentically connect with your listeners, understanding their perspective and addressing any concerns they might have. With MI, you can transform potential obstacles into opportunities, encouraging genuine engagement and buy-in.

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3 How to use MI in your elevator pitch: a four-step process

Using MI in your elevator pitch follows a four-step process that corresponds to the four principles of MI. To start, express empathy by building rapport and trust with your audience. Ask open-ended questions and show genuine interest in their perspective. Next, develop discrepancy between your audience's current situation and their desired situation. Use questions that elicit their own reasons for change or improvement, rather than telling them what they should do. Anticipate and address any resistance or hesitation by acknowledging it and reframing it as a sign of interest or readiness. Invite them to consider alternative perspectives or possibilities, rather than arguing or persuading them. Finally, support self-efficacy by emphasizing their strengths and resources, and offering your support and collaboration. Ask questions that elicit their own action plan or next steps, rather than telling them what they need to do.

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4 Tips and tricks for using MI in your elevator pitch

When using MI in your elevator pitch, it's important to keep it short and simple, no longer than 30 seconds to 1 minute. Ensure that you tailor it to your audience's needs, values, and goals. Practice and refine your elevator pitch until you feel confident and comfortable delivering it. Additionally, be flexible and adaptable; adjust your tone, style, and content according to your audience's mood, level of engagement, and feedback. By following these tips and tricks, you can create an effective elevator pitch that resonates with your audience.

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Melinda Fowler, RPh, ABAAHP, FAAMM, CHC

Functional pharmacist teaching women how to tame hot flashes, lose weight & love the confident girl in the mirror during life transitions through my virtual practice, the Hormonal Pharmacist.
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When integrating MI into your elevator pitch, remember brevity is key; aim for 30 seconds to 1 minute max. Tailor your pitch to align with your audience's needs and values. Practice makes perfect, so refine your pitch until it flows naturally. Stay flexible; adapt your approach based on audience cues. With these strategies, your elevator pitch will hit the mark every time!

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5 Summary and key takeaways

In summary, Motivational Interviewing is a skill that can help you craft an effective elevator pitch by helping you understand and align with your audience's needs, values, and goals, and by overcoming potential barriers or objections. To use MI in your elevator pitch, you can follow a four-step process that involves expressing empathy, developing discrepancy, rolling with resistance, and supporting self-efficacy. You can also use some tips and tricks to keep your elevator pitch short, simple, tailored, practiced, flexible, and adaptable. By using MI in your elevator pitch, you can create a positive impression and open up opportunities for your career.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Melinda Fowler, RPh, ABAAHP, FAAMM, CHC

Functional pharmacist teaching women how to tame hot flashes, lose weight & love the confident girl in the mirror during life transitions through my virtual practice, the Hormonal Pharmacist.
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Applying the principles of MI to your elevator pitch assures that the listener will be more likely to be engaged. This allows for open responsiveness and interactions around your pitch and creates a general sense of interest.

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Faezeh Elahi

Social worker
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An elevator pitch is a convincing speech that show courage interest and effective elevator pitch should be a brief call to action so starting with relevant question and describe and explain the value.Elevator pitches serve all kinds of purposes,but first should have a clear goal for pitch,providing setup and make decision about the best way to explain quickly, highlight what make you unique,making pitch adjective and being engagement,do more practice to make perfect and follow up to make sure delivery pitch, MI methods make all process easier and clear and give self confidence to be brave present yourself,releasing from ambivalence and lead to successful collaboration.

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How can you use Motivational Interviewing to craft an effective elevator pitch?

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1 What is Motivational Interviewing?

2 How can MI help you craft an effective elevator pitch?

3 How to use MI in your elevator pitch: a four-step process

4 Tips and tricks for using MI in your elevator pitch

5 Summary and key takeaways

6 Here’s what else to consider

Motivational Interviewing

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How can you use Motivational Interviewing to craft an effective elevator pitch?

1

2

3

4

5

6

1 What is Motivational Interviewing?

2 How can MI help you craft an effective elevator pitch?

3 How to use MI in your elevator pitch: a four-step process

4 Tips and tricks for using MI in your elevator pitch

5 Summary and key takeaways

6 Here’s what else to consider

Motivational Interviewing

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