Containers can improve cloud scalability by facilitating microservices architecture and enabling orchestration tools. Microservices architecture is a design pattern that breaks down applications into smaller and independent components that communicate via APIs. This allows developers to update, scale, and test each component separately, without affecting the whole application. Containers are ideal for implementing microservices, as they provide isolation, portability, and consistency. Orchestration tools are software platforms that automate the management and coordination of containers across multiple hosts. They handle tasks such as scheduling, networking, load balancing, service discovery, and health monitoring. Orchestration tools make it easier to deploy, scale, and maintain complex and distributed applications on the cloud.