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How can you use coaching to promote sustainable practices in the workplace?

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Coaching is a powerful tool to help people develop their potential, achieve their goals, and overcome challenges. But coaching can also be used to promote sustainable practices in the workplace, which can benefit not only the individual and the organization, but also the society and the environment. In this article, you will learn how coaching can help you and your team adopt a more sustainable mindset, implement green initiatives, and measure your impact.

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Carlos Terol

??Join a community of changemakers and boost your impact ?? | Founder @ Good Ripple | Making sustainability & social…
Fredrick Okello MBA,BCOM, CIM,ABE,KIM,ICM

A Visionary Leader in Project Management and Transformative Leader in FMCG, Agribusiness & Retail ?? | Driving Business…
Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager

1 Why sustainability matters

Sustainability is the ability to meet the needs of the present without compromising the ability of future generations to meet their own needs. It involves balancing economic, social, and environmental factors in decision-making and action-taking. Sustainability is not only a moral duty, but also a strategic advantage, as it can enhance your reputation, reduce costs, increase efficiency, and attract customers and talent.

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Carlos Terol

??Join a community of changemakers and boost your impact ?? | Founder @ Good Ripple | Making sustainability & social impact accessible to everyone | Climate Fresk Facilitator | Speaker
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We need to embed sustainability in everything we do. It's the only way to ensure we are leaving the world in a better state than we found it. Environmental, social and economic factors need to be part of every decision. They matter because they are the foundations of our society and the planet. We need to look after each other, and after all other species in the world. And it just feels better when you embrace sustainability in the workplace!

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Fredrick Okello MBA,BCOM, CIM,ABE,KIM,ICM

A Visionary Leader in Project Management and Transformative Leader in FMCG, Agribusiness & Retail ?? | Driving Business Growth & Market Expansion | Expert in Operational Excellence & Strategic Change
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Coaching can promote sustainable practices in the workplace by increasing awareness of environmental issues and encouraging the implementation of sustainable solutions. Coaches can help raise awareness, set SMART sustainability goals, build necessary skills, provide accountability, and foster innovation. Ultimately, coaching empowers employees to make positive changes and create a more sustainable and environmentally-conscious workplace.

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2 How coaching can foster a sustainable mindset

Coaching can help you and your team develop a sustainable mindset, which is a way of thinking that considers the long-term consequences of your actions and the interconnectedness of your stakeholders. A sustainable mindset can help you identify opportunities and risks, explore alternatives and scenarios, and align your values and vision with your goals and actions. Coaching can foster a sustainable mindset by asking powerful questions, providing feedback, challenging assumptions, and facilitating reflection and learning.

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Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager
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El coaching puede cultivar una mentalidad sostenible al fomentar la conciencia ambiental y la responsabilidad. Mi experiencia personal muestra que al guiar a los equipos hacia la comprensión de su impacto, se promueve una cultura organizativa centrada en la sostenibilidad.

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Briony Pete

Helping sustainability professionals build the mindset & skillset for impact that lasts, through leadership, culture and systems change.
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Coaching is ALL about mindset - without the right mindset, we fall short of our goals. When you apply coaching practice to sustainability, netzero or regenerative business, you create a mindset for success. Coaching creates space to explore the drivers and barriers to change. It allows you to slow down, reflect and strategise the options before defining the path and the steps to implement it. It helps to reframe problems, think differently, empower and motivate Coaching can help sustainability professionals become intuitive and confident leaders of green business transformation. It can also support business leaders to understand the nuance of the climate crisis and align values, business plans, and mindsets with the necessary solutions.

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3 How coaching can support green initiatives

Coaching can also help you and your team implement green initiatives, which are projects or programs that aim to reduce your environmental impact and improve your resource efficiency. Green initiatives can range from simple actions like recycling and switching to renewable energy, to more complex ones like redesigning your products or processes or creating a sustainability policy. Coaching can support green initiatives by helping you define your objectives, plan your actions, monitor your progress, overcome obstacles, and celebrate your achievements.

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Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager
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El coaching respalda iniciativas ecológicas al alinear objetivos individuales y empresariales con prácticas sostenibles. En mi experiencia, el coaching facilita la adopción de cambios positivos, motivando a empleados y líderes a participar activamente en proyectos ecológicos.

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4 How coaching can measure your impact

Coaching can also help you and your team measure your impact, which is the difference you make in terms of environmental, social, and economic outcomes. Measuring your impact can help you evaluate your performance, demonstrate your value, communicate your story, and improve your practices. Coaching can measure your impact by helping you select relevant indicators, collect and analyze data, report and share results, and learn from feedback and best practices.

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Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager
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El coaching puede medir el impacto mediante la definición de indicadores clave de rendimiento sostenible. Mi experiencia personal destaca la importancia de establecer metas específicas y evaluar regularmente el progreso para asegurar resultados tangibles y mejoras continuas.

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5 How coaching can create a culture of sustainability

Coaching can also help you and your team create a culture of sustainability, which is a shared set of beliefs, values, and behaviors that support sustainable practices in the workplace. A culture of sustainability can foster collaboration, innovation, engagement, and accountability among your employees, partners, and customers. Coaching can create a culture of sustainability by modeling sustainable behaviors, encouraging participation and ownership, recognizing and rewarding achievements, and inspiring and empowering others.

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Erik Westberg

Parks and Recreation Assistant Director, Broward County
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As a Parks and Recreation pro, I've seen coaching's power in fostering workplace sustainability. It's more than guidance; it empowers individuals to act sustainably. Through coaching, we inspire eco-friendly practices and environmental stewardship. Open dialogue cultivates a culture where sustainability is ingrained. Leveraging coaching, we transform our workplace into an innovative, sustainable hub where everyone contributes to a greener future.

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6 How to find a coach for sustainability

If you are interested in using coaching to promote sustainable practices in the workplace, you may want to find a coach who has experience and expertise in sustainability issues, who shares your vision and values, and who can tailor their approach to your needs and goals. You can search for a coach online, ask for referrals from your network, or contact a coaching organization that specializes in sustainability. Before you hire a coach, you should check their credentials, testimonials, and fees, and have a discovery session to see if you are a good fit.

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Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager
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Seleccionar un coach para la sostenibilidad implica buscar expertos con experiencia en desarrollo sostenible y habilidades de coaching. Mi experiencia indica que la empatía del coach y su comprensión del contexto organizativo son cruciales para el éxito.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Jose Sergio Torres

Growth Hacker | DASM? | Google Project? Manager
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Es esencial integrar la sostenibilidad en la cultura corporativa. Mi experiencia destaca la necesidad de liderazgo comprometido, comunicación transparente y la inclusión de la sostenibilidad en la estrategia empresarial para lograr un cambio duradero.

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How can you use coaching to promote sustainable practices in the workplace?

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1 Why sustainability matters

2 How coaching can foster a sustainable mindset

3 How coaching can support green initiatives

4 How coaching can measure your impact

5 How coaching can create a culture of sustainability

6 How to find a coach for sustainability

7 Here’s what else to consider

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