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How can you use 3D modeling to showcase a commercial real estate property?

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3D modeling is a powerful tool that can help you showcase a commercial real estate property to potential buyers, investors, or tenants. It can create realistic and immersive visualizations of the property's features, layout, and potential uses. In this article, you will learn how to use 3D modeling to enhance your marketing and sales strategies for your commercial real estate property.

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1 Why use 3D modeling?

3D modeling offers several advantages over traditional 2D photos or videos when it comes to presenting a commercial real estate property. It can capture the property's dimensions, details, and textures with greater accuracy and vividness. Additionally, 3D modeling allows you to customize the property's appearance, lighting, and furnishings according to your target audience's preferences and needs. Moreover, it enables you to create interactive and engaging virtual tours that allow your clients to explore the property from different angles and perspectives. Furthermore, 3D modeling can showcase the property's potential for different types of businesses, industries, or functions by creating different scenarios and simulations. Finally, it can highlight the property's location, surroundings, and accessibility by integrating 3D maps and aerial views.

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Adil Fathay

??Freelancer??| ?? Entrepreneur??
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In the realm of real estate, when dealing with properties depicted solely in 2D, it's often challenging to fully grasp their spatial characteristics. Consequently, we leverage the conversion to 3D representations to gain a comprehensive understanding of their shape, form, and overall structure.

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2 How to create 3D models?

Creating 3D models of your commercial real estate property requires specialized software and hardware. Depending on your budget, time, and skills, you can opt for a professional 3D modeling service to create high-quality 3D models based on your specifications and requirements. Alternatively, you can use a 3D scanning device to capture the property's geometry and appearance and convert it into a digital model. Finally, you can use a 3D modeling software to design and edit your own 3D models from scratch or based on existing templates and assets.

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Adil Fathay

??Freelancer??| ?? Entrepreneur??
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There are two primary methodologies: hard form and soft form. Hard form entails the creation of 3D models through methods such as 3D scanning or physical fabrication using various materials. Conversely, soft form involves the utilization of specialized software applications like 3ds Max, Maya, Blender, among others, to digitally craft intricate 3D models.

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3 How to share 3D models?

Once you have created your 3D models, you will need to share them with your potential clients in an effective and convenient way. You can upload them to a cloud-based service, embed them into your website or social media using HTML code or plugins, export them into compatible formats for various devices, or print them into physical models. All of these options can provide you with an effective way to showcase your 3D models to your clients.

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4 How to optimize 3D models?

Optimizing your 3D models for quality, performance, and usability is essential to ensure they deliver the best results and impressions. This can be done by adjusting the resolution, texture, and lighting of the models to make them look realistic and appealing. Additionally, reducing the file size and complexity of your 3D models can make them load faster and run smoother. To make your 3D models informative and easy to use, you should consider adding annotations, labels, and navigation features. Finally, it’s important to test your 3D models on different browsers, devices, and networks to ensure they work properly and consistently.

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Adil Fathay

??Freelancer??| ?? Entrepreneur??
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There are various methods available for optimizing a 3D model. One approach involves converting the mesh from high-poly to low-poly, which can significantly enhance efficiency. Additionally, employing textures of slightly lower resolution compared to high-quality ones can further streamline the model. These optimization techniques not only reduce file size but also expedite the rendering process, leading to faster output.

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5 How to measure 3D models?

Measuring the performance and feedback of your 3D models is essential to evaluate their effectiveness and impact. Analytics tools and metrics can be used to track the views, clicks, shares, and conversions of your 3D models. Surveys and forms can be utilized to collect comments, ratings, and reviews from clients and prospects. Additionally, benchmarks and KPIs can be used to compare the results and outcomes of your 3D models with your goals and expectations. Finally, best practices and tips should be employed to improve and update your 3D models based on the data and insights you gather.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you use 3D modeling to showcase a commercial real estate property?

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3

4

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6

1 Why use 3D modeling?

2 How to create 3D models?

3 How to share 3D models?

4 How to optimize 3D models?

5 How to measure 3D models?

6 Here’s what else to consider

Commercial Real Estate

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How can you use 3D modeling to showcase a commercial real estate property?

1

2

3

4

5

6

1 Why use 3D modeling?

2 How to create 3D models?

3 How to share 3D models?

4 How to optimize 3D models?

5 How to measure 3D models?

6 Here’s what else to consider

Commercial Real Estate

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