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How can you turn your peer support experience into a consulting business?

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If you have been working as a peer support specialist, you know how valuable your skills and insights are for helping others overcome challenges and achieve their goals. But did you know that you can also use your peer support experience to launch your own consulting business? In this article, you will learn how to turn your passion for peer support into a profitable and rewarding career.

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Joseph LaRosee

Product Management | Product Marketing | Operations | Product Strategy | Analytics | Growth Hacking

1 Identify your niche

The first step to becoming a peer support consultant is to identify your niche. What kind of clients do you want to serve? What are their specific needs and challenges? How can you leverage your peer support expertise to provide them with solutions and guidance? For example, you might specialize in working with people who have mental health issues, substance use disorders, chronic conditions, or disabilities. Or you might focus on a particular industry, sector, or domain where peer support is in demand, such as education, health care, social services, or justice.

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Joseph LaRosee

Product Management | Product Marketing | Operations | Product Strategy | Analytics | Growth Hacking
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This is the most important part. Oddly enough, it is difficult to sell a product that can do everything for everyone. You are much better off understanding a specific pain point and really owning that as a differentiator.

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2 Create your brand

The next step is to create your brand. This means defining your unique value proposition, your mission, your vision, and your personality as a peer support consultant. You want to communicate clearly and consistently what you offer, why you are different, and how you can help your clients. You also want to create a professional and memorable name, logo, website, and social media presence for your business. Your brand should reflect your niche, your values, and your style.

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3 Build your network

The third step is to build your network. This means reaching out to potential clients, partners, and collaborators who can benefit from your peer support consulting services. You can use various strategies to network, such as attending events, joining groups, sending emails, making calls, writing blogs, creating podcasts, or hosting webinars. The key is to showcase your expertise, share your story, and offer value. You also want to nurture your existing relationships with your peers, mentors, and referrals who can support your business growth.

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4 Set your rates

The fourth step is to set your rates. This means determining how much you will charge for your peer support consulting services. You need to consider several factors, such as your niche, your market, your expenses, your goals, and your value. You also need to decide whether you will charge by the hour, by the project, by the outcome, or by the subscription. You want to set rates that are fair, competitive, and profitable for you and your clients.

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Joseph LaRosee

Product Management | Product Marketing | Operations | Product Strategy | Analytics | Growth Hacking
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Take a look at your competition. Often, theyll charge in a similar way. Most likely, you have an opportunity to chargr differently. Pricing can be a differentiator that lets your business launch uninhibited. Find a commen denominator for the actual value you offer that scales with the effort you put in.

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5 Deliver your services

The fifth step is to deliver your services. This means providing high-quality and effective peer support consulting to your clients. You need to plan, prepare, and execute your services according to your contracts, agreements, and expectations. You also need to monitor, evaluate, and improve your services based on feedback, results, and best practices. You want to deliver services that are tailored, engaging, and impactful for your clients.

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Joseph LaRosee

Product Management | Product Marketing | Operations | Product Strategy | Analytics | Growth Hacking
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To start, make sure you deliver a tailored service that really resonates with a customer. Understanding customer needs and requirements is key for dictating the end solution. Once you are able to deliver a top notch solution to your target market, you know what can scale to a much larger population.

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6 Grow your business

The sixth step is to grow your business. This means expanding your client base, increasing your revenue, and scaling your operations. You can use various tactics to grow your business, such as creating new products, offering new packages, launching new campaigns, entering new markets, or hiring new staff. The key is to identify and pursue new opportunities, overcome new challenges, and achieve new goals. You want to grow your business in a sustainable and ethical way.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you turn your peer support experience into a consulting business?

1

2

3

4

5

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1 Identify your niche

2 Create your brand

3 Build your network

4 Set your rates

5 Deliver your services

6 Grow your business

7 Here’s what else to consider

Peer Support

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How can you turn your peer support experience into a consulting business?

1

2

3

4

5

6

7

1 Identify your niche

2 Create your brand

3 Build your network

4 Set your rates

5 Deliver your services

6 Grow your business

7 Here’s what else to consider

Peer Support

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