How can you persuade someone to support your idea?

That's perfectly true. Knowing the audience is the key ingredient to tailor content that suits the environment. Understanding who the audience is important so that the message is conveyed clearly in ways that are easily understood

Knowing your audience is the first step, so you will know what can be said or not, and trace a way to communicate and show your point of view without causing any disturbances with your interlocutor.

La mejor manera de que tu audiencia pueda apoyarte en tu idea o proyecto, es construir una dialectica por fuera del "yo" es decir no es mi idea es la idea que nos mejora a todos. Cambiar mi idea por nuestra idea, requiere lo necesario para entender los patrones comunes de puntos de dolor de tu audiencia. Muy recomendable tener reuniones de acercamiento sin expresar la idea sino mas bien un discovery meet para generar empatía y conexión.

In order to explain an idea clearly, one needs to see it through the eyes of the one it's being communicated to. Which problem of their is solved because of the idea? How does it help? By approaching it from their point of view, it creates more interested and engagement as it solves a problem of theirs. It shouldn't be a matter of looking for support. It's a matter of helping each other out, then the support will follow.

Even if the idea is brilliant, a lack of clarity can lead to the loss of attention and interest from the target audience. To overcome this challenge, it is essential to employ simple, concise, and precise language when explaining the idea, its purpose, and impact. Avoiding jargon, ambiguities, and unnecessary details is crucial to prevent confusion or disinterest. Using positive and confident words conveys enthusiasm and credibility. Furthermore, incorporating stories, examples, and analogies can illustrate the idea in a more memorable and relatable manner, thereby strengthening communication and maximizing the impact of the proposal.

Utilize facts, data, and solid evidence to underpin your proposals, demonstrating the viability and effectiveness of the idea in an objective manner. Present rational arguments that highlight how your proposal addresses problems or seizes opportunities realistically. At the same time, it is crucial to incorporate emotional elements by connecting with the audience through empathy. Show how your idea aligns with the values, objectives, and feelings of your interlocutor, emphasizing how the implementation of the proposal not only solves practical issues but also provides personal satisfaction and emotional well-being.

Yes there should be a perfect blend of both logic and emotion. When we mix both then only we come up with good idea.Use emotion and empathy to show how your idea will make them feel better, happier, or more satisfied.

Q&A often reveals incorrect presumed facts. Ask questions such as: ‘If you don’t support my idea… - please share your related experiences - do you believe something may have been overlooked? - are you sorry you didn’t try again? - in this case, tell me what you think is missing. -what if the missing piece is addressed, and I include your idea too, will you support the effort?’ The sales approach is to dig deep with Q and A to reach an agreement and proceed together.

Anticipate the questions, doubts, or criticisms that may arise and prepare robust answers in advance. Demonstrate empathy by acknowledging the concerns of the audience, showing an understanding of their perspective. Subsequently, provide strong counterarguments, persuasive evidence, or alternatives that refute or mitigate the objections raised. Emphasize careful consideration of the pros and cons of your idea, showcasing a receptive stance towards feedback and openness to improvements.

In my experience, the "ask" is always the best way to end an idea pitch. It directly shines the spotlight on the audience, calling them towards action (approval or even further questions). The "ask" also lets you as a presenter create growth opportunities for the idea, and build shared value as a collective.

Develop your skills as an effective storyteller. People don't invest emotionally in the thing you are selling or the idea you are promoting, they invest in the story of how that thing or idea will make them feel. If you really want to appeal to someone, connect with their heart to reach their head.

We listen to people who talk about our benefits. Communicating a "what's in it for me" (WIIFMe) for the stakeholder is a critical step in persuasion. We need to use a positive language and a concerned tone to communicate the benefits to our listeners.