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How can you keep your audience engaged during breaks?

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Breaks are essential for any conference, but they can also be challenging to keep your audience engaged and interested. How can you prevent them from losing focus, getting bored, or wandering off? Here are some tips to help you plan and execute effective breaks that will boost your audience's attention, retention, and satisfaction.

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1 Create a break agenda

Don't leave your breaks to chance. Instead, plan ahead and communicate clearly what your audience can expect during each break. Announce the duration, location, and activities of each break before and after each session. Additionally, create a break agenda to display on screens, posters, or handouts. This agenda can include topics and speakers of the next session, sponsors and exhibitors of the conference, networking opportunities and social media channels, feedback and evaluation forms, as well as emergency and safety procedures. By providing a break agenda, you can help your audience stay informed, organized, and motivated.

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Haardik Shah

Summits & Forums | Delegate Relations | B2B Global Networking #summits, #conference #exhibition, #b2bbusiness, #physicalevents, #b2bmarketingstrategy, and #internationalbusiness
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Plan engaging activities: Interactive challenges: Set up games, puzzles, or quizzes related to the event theme or content. This encourages interaction and keeps participants mentally active. Networking opportunities: Provide designated areas and facilitate introductions to encourage networking among attendees. Creative experiences: Offer short workshops, demonstrations, or live performances to spark curiosity and provide a break from traditional presentations. Social media engagement: Encourage attendees to share their experiences and interact on social media using designated event hashtags and contests.

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2 Provide value and variety

Breaks are not just for resting and refueling; they are also great opportunities to provide value and variety to your audience. You can do this by offering a range of activities that cater to different preferences, needs, and goals. For instance, you can provide educational activities, such as mini-workshops, Q&A sessions, or quizzes; entertainment activities, such as games, music, or comedy; wellness activities, such as yoga, meditation, or massage; networking activities, like speed dating, icebreakers, or roundtables; and social responsibility activities, like charity auctions, donations, or volunteering. By providing value and variety during breaks, you can help your audience learn new things, have fun, relax and connect with others, and contribute to a good cause.

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3 Encourage interaction and feedback

Breaks are also great times to encourage interaction and feedback from your audience. You can create a conducive environment by arranging the seating and layout of the break area to facilitate conversation and movement. Additionally, provide tools and incentives for interaction, such as badges, stickers, prizes, or challenges. Asking for feedback and suggestions through polls, surveys, or testimonials can help your audience feel valued, heard, and involved. Don't forget to acknowledge and reward the most active and engaged participants with shout-outs, certificates, or gifts. Finally, be sure to follow up and follow through on the feedback and suggestions you receive.

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4 Use technology and creativity

Technology and creativity can help make your breaks more engaging and memorable. For example, you could create a theme and story for your breaks, such as a scavenger hunt, mystery, or quest. Incorporate multimedia and interactive elements like videos, podcasts, or apps. Gamification and personalization with points, badges, or profiles can also be used. Leverage social media and online platforms with hashtags, live streams, or blogs. And don't forget to experiment with new and innovative formats like virtual reality, augmented reality, or holograms. By using technology and creativity in this way, your audience will experience something new, exciting, and immersive.

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5 Monitor and adjust

Finally, you should monitor and adjust your breaks according to the feedback and behavior of your audience. This can include observing the attendance, engagement, and satisfaction of your audience during each break, collecting data from feedback tools, identifying strengths and weaknesses, making changes based on insights gathered, and communicating those changes to your audience. Doing this can help your audience feel respected, supported, and appreciated.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Christopher Babayode FRSA

Founder NoJetStress Peak Performance, Co-Founder @ WorkWellbeingHub
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Considering we work best in ultradian rhythms try taking this into account when setting up the conference agenda - ultradian rhythms are cycles of time between 90 - 120 minutes. The principle idea is that you are intensely on during the ultradian cycle and intensely off outside the cycle so you can come back with better focus and intensity, so my advice would be to do something totally unrelated if you can.

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How can you keep your audience engaged during breaks?

1

2

3

4

5

6

1 Create a break agenda

2 Provide value and variety

3 Encourage interaction and feedback

4 Use technology and creativity

5 Monitor and adjust

6 Here’s what else to consider

Conference Organization

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How can you keep your audience engaged during breaks?

1

2

3

4

5

6

1 Create a break agenda

2 Provide value and variety

3 Encourage interaction and feedback

4 Use technology and creativity

5 Monitor and adjust

6 Here’s what else to consider

Conference Organization

给文章评分

感谢您的反馈

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