How can you identify gaps in after-sales support processes?
After-sales support is a crucial aspect of customer satisfaction and retention. It involves providing assistance, guidance, and solutions to customers who have purchased your products or services. However, not all after-sales support processes are effective or efficient. If you want to improve your after-sales performance and customer loyalty, you need to identify and address the gaps in your after-sales support processes. Here are some steps you can follow to do that.