How can you design a market research study that meets your business objectives?
Market research is a crucial step for product marketing, as it helps you understand your customers, competitors, and industry trends. However, designing a market research study that meets your business objectives is not always easy. You need to define your research questions, choose your methods, collect and analyze your data, and communicate your findings. In this article, we will guide you through these steps and share some tips and best practices for conducting effective market research.