How can you create an engaging channel partner training program?
If you work in account management, you know how important it is to train your channel partners effectively. Channel partners are the intermediaries who sell, distribute, or support your products or services to the end customers. They can help you expand your reach, generate more revenue, and enhance your reputation. But to do that, they need to have the right knowledge, skills, and motivation. That's why creating an engaging channel partner training program is essential. In this article, you'll learn how to design and deliver a training program that will boost your channel partners' performance and satisfaction.