How can you create animations for virtual reality or augmented reality platforms?

2 Design your animation

Once you have chosen your platform, you need to design your animation according to the best practices and guidelines of that platform. For VR, you need to consider the user's comfort, field of view, movement, and presence. For AR, you need to consider the user's context, scale, occlusion, and realism. You also need to define the purpose, style, and story of your animation, and sketch out the scenes, characters, and transitions. You can use tools like Adobe XD, Sketch, or Figma to create wireframes and prototypes of your animation.

3 Animate your assets

After you have designed your animation, you need to animate your assets using the tools and techniques that suit your platform and style. You can use 2D or 3D animation software, such as Adobe Animate, Blender, or Maya, to create your assets and apply motion, effects, and transitions. You can also use VR or AR specific tools, such as Unity, Unreal Engine, or Spark AR Studio, to create your assets and add interactivity, physics, and scripting. You can also use motion capture or hand animation to create realistic or expressive movements.

4 Test your animation

Once you have animated your assets, you need to test your animation on your target platform and device. Testing is crucial to ensure that your animation works as expected, looks good, and feels comfortable for the user. You can use simulators, emulators, or real devices to test your animation and check for issues such as performance, quality, and usability. You can also use analytics, feedback, or user testing to measure and improve your animation's effectiveness, engagement, and satisfaction.

5 Export your animation

After you have tested your animation, you need to export your animation to your target platform and format. Exporting is the final step that prepares your animation for distribution and deployment. Depending on your platform and tool, you may need to export your animation as a standalone app, a web app, a video file, or a social media filter. You may also need to optimize your animation for size, resolution, compression, and compatibility. You can use tools like Adobe Media Encoder, HandBrake, or Lottie to export your animation.

6 Showcase your animation

Finally, you need to showcase your animation to your audience and clients. Showcasing is the step that demonstrates your video production skills and creativity, and helps you build your portfolio and demo reel. You can showcase your animation on various platforms and channels, such as YouTube, Vimeo, Instagram, or TikTok, and use hashtags, captions, and thumbnails to attract and engage viewers. You can also showcase your animation on your website, blog, or portfolio, and use testimonials, case studies, and awards to highlight your achievements and value.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?