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How can you collaborate with audio producers to create a seamless audio-visual production?

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As an animator, you know how important sound is to create an immersive and engaging experience for your audience. But how can you collaborate with audio producers to ensure that your visuals and audio match perfectly? In this article, we will share some tips and best practices to help you work with audio professionals and create a seamless audio-visual production.

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1 Know your goals

Before you start working with an audio producer, you need to have a clear idea of what you want to achieve with your animation. What is the story, theme, mood, and message of your project? What kind of audience are you targeting? How do you want them to feel and react? These questions will help you define the goals and expectations for your audio-visual production and communicate them effectively to your audio partner.

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Cory Wills

Executive Support Lead with Aptiv
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First and foremost you are telling a story. Audio production is a very powerful element to give an unseen element to your visual world. You need to build a good relationship with your audio producer so they have a clear understanding of the world you are building, so they can construct the right atmosphere for your production. If you are not aligned, your final product will reflect that.

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Cory McAbee

Red Planet Planning Commission
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It's always different. Some productions will reach out to established audio creators with the hope of the audio creator repeating something that they've already made. That's common. It's copying. A similar mistake is asking an audio creator to replicate a temp track. It's common to use a piece of popular music as a temp track while editing, and then fall in love with it. - One of the best things to do is find someone who's reflexes you respect and begin talking about the piece without talking about the audio. Find out how they view the project before you approach a collaboration. They might come at it from an angle that you would never expect, or they might hate your project and have nothing to offer. Find this out first.

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2 Choose the right audio producer

Not all audio producers are the same. They have different styles, skills, preferences, and experiences. You need to find an audio producer who understands your vision, shares your passion, and can deliver the quality and variety of sounds that you need. To do that, you can look at their portfolio, listen to their samples, check their reviews and testimonials, and ask for references. You can also interview them and ask about their process, availability, rates, and revisions.

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Oliver Kentner

CGI visualizer | #artgineering | olika.de
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There are a lot of great audio people here on linkedin, take a search and have a look at their work. I'm always amazed how much a good sounddesign contributes to my animation work!

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3 Establish a workflow

Once you have chosen an audio producer, you need to establish a workflow that works for both of you. You need to agree on the scope, timeline, budget, and deliverables of your project. You also need to decide on the tools, platforms, and formats that you will use to share your files, feedback, and revisions. You need to set clear milestones, deadlines, and checkpoints to monitor your progress and avoid misunderstandings or delays.

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4 Provide feedback and direction

As an animator, you have a unique perspective on how your visuals and audio should interact and complement each other. You need to share your feedback and direction with your audio producer throughout the project. You need to be specific, constructive, and respectful. You need to explain what you like and what you don't like, what you want to change and why, and what you expect from the final product. You also need to be open to suggestions and feedback from your audio producer, as they may have valuable insights and ideas that can enhance your animation.

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Cory Wills

Executive Support Lead with Aptiv
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This can go both ways, this is an art that you build through working with teams of people. You can be talking through something and the audio producer may offer some creative ideas on certain scenes and approaches. Be open to them, if it pulls away from your vision you can respectfully pull them back to alignment by clarifying the direction of the overall vision. You need to be very clear and look at the full audio direction, the more details you can provide, the more it helps them and you achieve the right outcome.

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5 Test and polish

Before you finalize your audio-visual production, you need to test and polish it. You need to watch and listen to your animation in different settings, devices, and platforms. You need to check for any errors, inconsistencies, or gaps in your sound design. You need to make sure that your audio and visuals are synchronized, balanced, and harmonious. You also need to get feedback from other people, such as your peers, clients, or target audience. You need to make any adjustments or improvements that are necessary to achieve your goals.

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6 Appreciate and credit

Finally, you need to appreciate and credit your audio producer for their work and contribution to your animation. You need to thank them for their time, effort, and creativity. You need to pay them fairly and on time. You need to give them credit in your animation credits, website, social media, or any other platform where you showcase your work. You also need to maintain a good relationship with them, as you may want to work with them again in the future or recommend them to others.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Oren Galiki

Technology has a purpose to help you focus on being human.
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Weightlessness is unrealistic, especially when animating in on ground environments. In space where weightlessness exists, there can be room to imagine and define the storyline .

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How can you collaborate with audio producers to create a seamless audio-visual production?

1

2

3

4

5

6

7

1 Know your goals

2 Choose the right audio producer

3 Establish a workflow

4 Provide feedback and direction

5 Test and polish

6 Appreciate and credit

7 Here’s what else to consider

Animation

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How can you collaborate with audio producers to create a seamless audio-visual production?

1

2

3

4

5

6

7

1 Know your goals

2 Choose the right audio producer

3 Establish a workflow

4 Provide feedback and direction

5 Test and polish

6 Appreciate and credit

7 Here’s what else to consider

Animation

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