How can you build a strong relationship with prospects after an initial meeting?

3 Ask for feedback and input

One of the best ways to engage your prospect and keep the conversation going is to ask for their feedback and input. You can ask them what they liked or disliked about your presentation, proposal, or solution. You can also ask them what their concerns, objections, or questions are. You can also invite them to share their opinions, preferences, or expectations. Asking for feedback and input shows your respect, interest, and curiosity, and helps you uncover their needs, motivations, and pain points.

4 Schedule a follow-up meeting

Don't let too much time pass between your initial meeting and your next contact. You want to maintain the connection and the urgency, and avoid losing your prospect to a competitor or a change of mind. To do that, you need to schedule a follow-up meeting as soon as possible. You can use the follow-up meeting to address any feedback or objections, present a revised proposal or solution, or ask for a commitment or a decision. You can also use it to reinforce the value and benefits of working with you, and to create a sense of scarcity or exclusivity.

5 Use multiple channels

Don't rely on just one channel to communicate with your prospect. You want to reach them where they are most comfortable and responsive, and to diversify your touchpoints. You can use a combination of email, phone, text, social media, or video to follow up with your prospect. You can also use different channels for different purposes. For example, you can use email to send formal documents or confirmations, phone to have deeper conversations or address objections, text to send reminders or confirmations, social media to share content or testimonials, or video to showcase your personality or demonstrate your solution.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?