One of the first steps in any machine learning project is to choose the appropriate algorithm for your data and your goal. Different algorithms have different strengths, weaknesses, assumptions, and parameters, and you need to consider them carefully before applying them. For example, linear regression is good for predicting continuous variables, but not for classification problems. K-means clustering is good for finding groups of similar data points, but not for finding outliers. Support vector machines are good for high-dimensional data, but not for noisy data. To choose the right algorithm, you need to understand your data, your problem, and your evaluation criteria.