How can design research influence your design decisions?

En tant que première personne à explorer un problème de conception, vous avez l'opportunité unique d'identifier les défis et les besoins non satisfaits avant qu'ils ne soient largement reconnus. Cela vous donne un avantage pour proposer des solutions novatrices et pertinentes qui répondent efficacement aux besoins de vos utilisateurs. En étant à l'avant-garde de la recherche en design, vous pouvez influencer vos décisions en matière de conception en vous basant sur une compréhension approfondie des problèmes à résoudre et des objectifs à atteindre.

No hay buen dise?o sin una buena investigación; la que nos da comprensión de la necesidad, del problema de fondo a solucionar. Hacer las preguntas necesarias, observar y empatizar con las personas y sus realidades será la clave para dise?ar soluciones valiosas para ellas. La investigación debe vertebrar el dise?o y este debe volver a ella siempre que lo necesite para garantizar que responde al eco en lugar de al ego…

Design research helps designers understand the actual problem and gain insights into the needs, preferences, and behaviors of users. By conducting user interviews, surveys, observations, and other research methods, designers can uncover valuable information that guides design decisions. Understanding user needs ensures that designs are user-centered and address real-world problems effectively.

One advice I would give here is to always remember that data doesn't lie. I see that sometimes we, or sometimes even the clients, will try to come up with excuses as to why the results of the research are not exactly how they'd like, or expect them to be. But if the data says there is a problem that needs fixing, you better listen, because I guarantee your competitors are.

Once you have been given a task you must know first there are always several solutions for a problem, but usually, there is not a tool that can do it all. Your solution should comply with most of the several constrains you have, considering may not all could be achieved. But you should focus in that they can be achieved, and surpassed as well, it's up to you. First key, think where do you want to go, where are you, and get ready to think outside the box. You have been given that task because what is around just don't meet the goal. Take the challenge :)

Explorer les possibilités lors de la recherche en design vous permet d'identifier des solutions innovantes et créatives pour résoudre les problèmes des utilisateurs. En examinant différentes approches et en évaluant diverses idées, vous pouvez découvrir des opportunités uniques pour améliorer votre produit ou votre service. Cela vous permet également d'explorer les implications de chaque option et de prendre des décisions informées qui répondent aux besoins de vos utilisateurs de manière efficace et pertinente.

Design research can uncover possibilities for innovation and improvement. By studying market trends, competitor analysis, and emerging technologies, designers can identify gaps in the market or areas where existing solutions can be enhanced. This insight enables designers to create more impactful and relevant designs.

La validation des hypothèses dans la recherche en design consiste à tester les idées et les solutions proposées pour s'assurer qu'elles répondent efficacement aux besoins des utilisateurs. Cela implique souvent des méthodes telles que les tests utilisateur, les prototypes interactifs ou les enquêtes pour recueillir des données tangibles sur la manière dont les utilisateurs interagissent avec le produit ou le service. En validant les hypothèses, vous pouvez confirmer ou infirmer les idées initiales, ce qui vous permet de prendre des décisions éclairées et de garantir que votre conception est alignée sur les attentes et les besoins de votre public cible.

Design research helps validate assumptions and hypotheses throughout the design process. By testing prototypes, conducting usability studies, and gathering feedback from users, designers can verify whether their design solutions meet user needs and expectations. This iterative approach ensures that design decisions are based on evidence rather than assumptions.

Design research helps designers create more usable and accessible products and services. By studying how users interact with interfaces, products, and environments, designers can identify usability issues and barriers to accessibility. This insight enables designers to make informed decisions that enhance the user experience and ensure inclusivity for all users.

Design research shapes design decisions & provide valuable insights into user behaviors, preferences, and needs. Through investigation, designers gain a deeper understanding of the target audience, allowing them to create user-centric solutions. Research findings guide the selection of appropriate aesthetics, functionalities, and user interactions, ensuring that the design aligns seamlessly with the intended user experience. Moreover, incorporating user feedback from research helps in refining and optimizing design elements, ultimately leading to more successful and impactful designs. The iterative nature of design research fosters a dynamic and responsive design process & enhance the overall effectiveness and relevance of the final product

Design research helps designers empathize with their users and their contexts, and align their design goals with their values and needs. By doing design research, designers can avoid making assumptions and biases that might lead to ineffective or harmful solutions. Instead, they can discover the real problems and opportunities that their users face and design solutions that can improve their lives and well-being. By using data from qualitative or quantitative methods, designers can validate their design decisions and prioritize user needs over design bias.