Here's how you can successfully negotiate prices with customers in a sales role.

R = resourceful A= approach P = product knowledge P = pricing O = organized R = reassuring T = trusting RAPPORT is by far the most important vehicle to be successful in sales!!!!!!!!

In my many years of varying sales and selling at numerous levels of experience to a range of clients, the one thing that I have always firmly believed is that people buy from people and NEVER bad mouth your competitors. I have seen this done so many times and makes me cringe.

Mr. Customer..here is price I want you to pay...here is price you want to pay...what's best price we can both be satisfied with?

In my experience a customer is carrying an around a bag of problems over their shoulder that contains their Wants and Needs. A good salesperson assists them in taking that heavy burden off their shoulders and sifts through all of its contents.. then qualifies their needs and returns with a Viable Solution .. Once the solution is accepted by the customer a good salesperson stays quiet and waits for those magical words to be spoken = “I’ll take it”.. and a solid deal is made.

A good salesperson studies their product but also must learn how to read their customers correctly.. It makes no difference on how great or bad your product truly is or how versed you are with product knowledge.. if you don’t have the trust of your customer there is a high probability that no sale will Be made..

Going the extra mile for a qualified customer is always a good sales practice but a good salesperson must keep control of “the deal” at all times .. as once Your customer takes control certain catastrophe soon unfolds as their expectations will overtake your profitability and you’ll have to walk away at some point and regroup.. and once that happens the customer is upset and no deal is made. It’s highly important to maintain control by being clear about your boundaries and always remember that customers are not your friend. You must hold a professional balance at all times.

Rule # 1 .. Profit isn’t a Sin.. Rule # 2 .. Without making a profit you are not able to go back and make things Right once the customer comes at you with a technical flaw or operational defect. Rule # 3 .. You’re running a business not a Charity.. Businesses have overhead and that overhead must be met monthly to stay open .. one must balance competitiveness over Buying a deal just to say you made another sale happen for the month.

Closing a sale is the easy part .. it’s getting there without saying something wrong while negotiating with the customer is the most difficult thing to accomplish.. this is why it’s so important to stay focused on finding a good solution that meets the buyer needs and requirements.. then it’s basically Walking with them to the edge of a cliff (deciding time) and standing next to them shoulder to shoulder.. both looking over the edge “without conversation” and allowing them to lean forward on their own and jump - thus saying those magical words “I’ll take it”.. a deal is reached .. it’s now invoice time.. payment and promised delivery to follow. ** Don’t discuss anything about the product or negotiations after invoice is signed.