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Last updated on 2024年7月11日

Here's how you can master the art of networking in the digital age.

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Networking has become an essential skill in the digital age, where professional connections can be made with a click or a swipe. The art of networking is now practiced on social platforms, where you can engage with industry leaders, peers, and potential clients from around the globe. To excel at digital networking, you need to understand the nuances of social selling, which involves building relationships online that can lead to sales opportunities. It's not just about who you know, but how you connect with them in a way that adds value and fosters trust. By mastering digital networking, you can expand your professional circle, uncover new opportunities, and establish yourself as a thought leader in your field.

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Ian Moyse ?

Sales Leader - Specialist in ?? Revenue Growth ?? Sales Leadership ?? Sales Execution ?? Go-to-Market Strategy ??…
Genaro Raúl Poma Enrriquez ????

MBA | Conferencista | Negocios Online | Social Selling | CEO | Growth Hacking | Marketing Automation | Amazon KDP…
Ariel Guzman ??

Regional Vice President of Sales at Funnel??Dominican in Proptech??Boosting Operational Efficiency in Multifamily??The…

1 Build Trust

To network effectively in the digital age, establishing trust is paramount. Your online presence should be authentic and professional, showcasing your expertise and personality. Engage with your connections by sharing insightful content, commenting on industry news, and participating in relevant discussions. This demonstrates your knowledge and commitment to your field, encouraging others to trust and respect your opinion. Remember, trust isn't built overnight; it requires consistent, genuine interaction over time.

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Genaro Raúl Poma Enrriquez ????

MBA | Conferencista | Negocios Online | Social Selling | CEO | Growth Hacking | Marketing Automation | Amazon KDP Publishing | Desarrollador | Mentor | Negociación | Speaker | Coach | Conferenciante | Gerente de Producto
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Si quieres destacar en la creación de redes en la era digital, es fundamental construir una presencia sólida en plataformas importantes como LinkedIn y Twitter, manteniendo tus perfiles completos y al día. Interactúa de manera proactiva en comunidades en línea importantes para tu sector, brindando recomendaciones y difundiendo información de calidad. Comparte contenido en forma de artículos, blogs y videos que muestren tu expertise y enriquezcan a tu audiencia. Además, participa de forma genuina con otros colegas, compartiendo opiniones positivas y demostrando un interés sincero en sus publicaciones, con el objetivo de establecer conexiones valiosas y perdurables.

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Ian Moyse ?

Sales Leader - Specialist in ?? Revenue Growth ?? Sales Leadership ?? Sales Execution ?? Go-to-Market Strategy ?? Sales Team Building ?? Solution Selling ?? SaaS ?? Cloud Computing ?? Demand Generation
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Be authentic, be you and be polite. You have value to bring from the experience your journey has given you and by engaging and representing yourself consistently honestly with insight you can build trust and a brand for what you want to be known for. Do not mistake that it is not overnight and that you will need to be patient and keep at it for a while until the snowball starts to roll and build.

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2 Optimize Profiles

Your social media profiles are your digital business cards. They should be optimized to make a strong first impression. Ensure your LinkedIn profile is complete with a professional photo, detailed work experience, and a compelling summary that highlights your skills and what you bring to the table. Use keywords relevant to your industry to increase visibility in searches. On Twitter, a concise bio with industry hashtags can improve discoverability. Your profiles are often the first point of contact, so make them count.

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Ian Moyse ?

Sales Leader - Specialist in ?? Revenue Growth ?? Sales Leadership ?? Sales Execution ?? Go-to-Market Strategy ?? Sales Team Building ?? Solution Selling ?? SaaS ?? Cloud Computing ?? Demand Generation
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Make sure your profiles are professional, polished and consistent (ie if i look at one of your profiles and then another I know and can see instantly its you as the same person!). Test your profile picture out at photofeeler dot com. Look at how others polish their profiles and plagiarize from these. Nurture your profile, don't build it and let is stagnate, review it often, update it, learn from others and grow your profile and hence your brand and followers.

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3 Engage Daily

Daily engagement on social platforms is crucial for effective networking. Dedicate time each day to like, comment, and share content from your network and industry influencers. This keeps you visible in your connections' feeds and shows that you're active and informed. Respond promptly to comments and messages to keep conversations flowing. Regular engagement not only strengthens your existing relationships but also attracts new connections interested in your insights.

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Ian Moyse ?

Sales Leader - Specialist in ?? Revenue Growth ?? Sales Leadership ?? Sales Execution ?? Go-to-Market Strategy ?? Sales Team Building ?? Solution Selling ?? SaaS ?? Cloud Computing ?? Demand Generation
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Create your own content and share it (more than once - dont post a good piece of content only once - reuse it periodically, mix up your content from video, blog, comment, etc). Take part, follow those who post in your arena and engage with their content, tag them in yours asking for their thoughts. Put yourself out there.

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4 Offer Value

In social selling, providing value is key to building strong networks. Share content that is useful and relevant to your audience, such as industry articles, tips, and personal insights. By doing so, you become a resource for others, which can lead to more meaningful interactions and opportunities. Instead of pushing your products or services, focus on how you can help solve problems or provide information that benefits your network.

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Gordon Charlton
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Keep in mind that the key is to be a spotlight, not be in the spotlight. Highlight other useful content from other creators, be that videos, books, webinars, etc.

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Mohit Kumar

I Help Education And Healthcare Businesses Increase Revenue Without Excessive Costs. ???? | Ace Digital Marketer | Agency Owner | 100+ Clients | 10+ Lakhs Revenue | 5+ Team | Worked With 100 Crore Revenue Companies ????
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To master the art of networking in the digital age, always offer value. When you meet new people online, share useful information or tips that can help them. Be friendly and show you care about their success. Listen to their problems and try to help solve them. Share your knowledge without asking for anything in return. Stay in touch and check in on them regularly. By offering value, being helpful, and staying connected, you will build strong and meaningful relationships in the digital world.

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5 Listen Actively

Active listening on social media involves monitoring conversations and trends related to your industry. Use tools like social listening platforms to stay informed about what's important to your audience. Join groups and forums where professionals in your field congregate, and pay attention to the topics that generate the most interest and discussion. By understanding the needs and interests of your network, you can tailor your interactions and content to be more engaging and impactful.

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6 Follow Up

After making a new connection or having a promising interaction, follow up to cement the relationship. Send a personalized message thanking them for their time or input, and suggest ways to collaborate or assist each other in the future. Following up shows that you value the connection and are interested in more than just a superficial interaction. It's the difference between a fleeting contact and a lasting professional relationship.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Ariel Guzman ??

Regional Vice President of Sales at Funnel??Dominican in Proptech??Boosting Operational Efficiency in Multifamily??The GEM Guy ??
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Personalized video messages are still very under-utilized and are a powerful way to build stronger connections. They add a personal touch that text-based communication lacks, allowing for better engagement through facial expressions and body language.

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Here's how you can master the art of networking in the digital age.

1

2

3

4

5

6

7

1 Build Trust

2 Optimize Profiles

3 Engage Daily

4 Offer Value

5 Listen Actively

6 Follow Up

7 Here’s what else to consider

Social Selling

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Here's how you can master the art of networking in the digital age.

1

2

3

4

5

6

7

1 Build Trust

2 Optimize Profiles

3 Engage Daily

4 Offer Value

5 Listen Actively

6 Follow Up

7 Here’s what else to consider

Social Selling

给文章评分

感谢您的反馈

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