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Here's how you can keep your employees informed and engaged with company updates.

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Effective internal communications are crucial for maintaining a well-informed and engaged workforce. It's about ensuring that every team member is up-to-date with the latest company news, understands their role within the bigger picture, and feels motivated to contribute to the organization's success. When employees are kept in the loop, they are more likely to be satisfied with their jobs, which can lead to increased productivity and a positive company culture. Here's how you can keep your employees informed and engaged with company updates.

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1 Digital Tools

In today's fast-paced work environment, leveraging digital tools is essential for efficient communication. Consider implementing an intranet or a company-wide messaging app to streamline the flow of information. These platforms allow for real-time updates, ensuring that your team receives important news as soon as it's available. Additionally, these tools often support multimedia content, so you can share videos or presentations to make your updates more engaging. Remember, the key is to choose platforms that are user-friendly and accessible to all employees.

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Diandra Arbia

Content Writer | Corporate Communications | Internal Communications and Culture | Reputation | Copywriting | Freelancer
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Ferramentas digitais s?o muito úteis, com um alto poder de dissemina??o, mas temos que tomar um pouco de cuidado. Perdemos muito tempo falando sobre o ferramental e esquecemos que comunica??o é conex?o. Uma rede social ou tv corporativas n?o substituem a comunica??o face a face, onde os líderes transmitem as principais mensagens da companhia para os liderados e tem a chance de se conectar com as pessoas, ouvir o que elas têm a dizer e sentir pessoalmente o clima da empresa.

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2 Regular Updates

Consistency is key when it comes to keeping your team informed. Establish a regular schedule for company updates, whether that's weekly, bi-weekly, or monthly. This creates a predictable pattern that employees can rely on, reducing the uncertainty and rumors that can occur in the absence of regular communication. Each update should be concise and relevant, highlighting the most important news without overwhelming employees with information. By doing so, you're respecting their time while keeping them in the know.

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Diandra Arbia

Content Writer | Corporate Communications | Internal Communications and Culture | Reputation | Copywriting | Freelancer
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Se você quer credibilidade ao criar um novo veículo de comunica??o, a periodicidade é chave para o que você deseja. Sem ela, os funcionários perdem a confian?a no canal, podendo gerar até mesmo um efeito colateral de aumento de rádio-pe?o.

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3 Feedback Channels

Open channels for feedback are vital for a two-way communication stream. Encourage your employees to voice their thoughts and concerns by providing clear avenues for feedback, such as suggestion boxes, surveys, or open-door policies with management. This not only helps employees feel heard but also provides valuable insights into how effectively your messages are being received. Act on the feedback where possible, and always acknowledge it, to show that you take your employees' opinions seriously.

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4 Visual Aids

Visual aids can significantly enhance the comprehension and retention of company updates. Use infographics, charts, and other visual elements to summarize key points and data. This breaks up text-heavy communications and caters to visual learners in your team. Visuals can also add a touch of creativity to your updates, making them more appealing and less likely to be skimmed over or ignored. Ensure that these visuals are clear, professional, and align with your company's branding for maximum impact.

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Franciele Souza

Coordenadora de Comunica??o Corporativa | Marketing Institucional | Rela??es Públicas
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Uma maneira eficaz de manter os funcionários informados e engajados é através da implementa??o de uma TV corporativa. Algumas das melhores práticas e dicas para o uso desta tecnologia, s?o: 1- Certifique-se de que o conteúdo exibido na TV seja sempre do interesse do público e atualizado regularmente. Isso pode incluir anúncios de eventos, resultados de desempenho, novidades sobre produtos e servi?os, reconhecimentos de funcionários e outras informa??es importantes. 2- Se possível, incorpore elementos interativos, como enquetes ou feedback ao vivo, para aumentar a participa??o dos funcionários. Isso pode ser feito através de QR codes ou links que direcionem os funcionários a plataformas de engajamento online.

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5 Training Sessions

Sometimes, updates entail changes that require more than just an email or newsletter. If new systems, policies, or procedures are introduced, organize training sessions to guide employees through these changes. These sessions provide a platform for in-depth explanation and hands-on practice, ensuring that everyone is comfortable and competent with new developments. Additionally, it shows your commitment to supporting your team through transitions, which can boost morale and engagement.

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Franciele Souza

Coordenadora de Comunica??o Corporativa | Marketing Institucional | Rela??es Públicas
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O uso de treinamentos para temas complexos é extremamente importante. Dependendo do assunto, faz-se necessário recomendar para o demandante do comunicado iniciativas complementares ao mesmo. Ao meu ver o passo a passo ideal é o seguinte: 1- Lan?amento da atualiza??o em um fórum específico. 2- Comunicado com o anúncio das sess?es de treinamento. 3- Comunicado com maiores detalhamentos da atualiza??o. 4- Plant?es de dúvidas. 5- Disponibiliza??o da grava??o do treinamento. 6- Toolkit com passo a passo sobre a atualiza??o.

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6 Celebrate Successes

Lastly, don't forget to include positive news in your updates. Celebrate company achievements, employee milestones, and success stories. Recognizing individual and team accomplishments fosters a sense of pride and belonging among your staff. It also serves as motivation for others to strive for excellence. Sharing good news creates a balance in your communications, ensuring that updates aren't solely focused on operational changes or directives but also on celebrating the human element of your organization.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Erika Gadea

23k+ followers | Top Voice Digital Marketing 2024 | Comunicación Corporativa | Marketing Digital | UX | eCommerce
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Detectar dentro de cada area, nuestros embajadores de marca que seran nuestros oidos y comunicadores de todos los colaboradores. El tenerlos nos ayudara un monton en comprenderlos y formar alianzas mas solidas y duraderas.

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Here's how you can keep your employees informed and engaged with company updates.

1

2

3

4

5

6

7

1 Digital Tools

2 Regular Updates

3 Feedback Channels

4 Visual Aids

5 Training Sessions

6 Celebrate Successes

7 Here’s what else to consider

Internal Communications

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Here's how you can keep your employees informed and engaged with company updates.

1

2

3

4

5

6

7

1 Digital Tools

2 Regular Updates

3 Feedback Channels

4 Visual Aids

5 Training Sessions

6 Celebrate Successes

7 Here’s what else to consider

Internal Communications

给文章评分

感谢您的反馈

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