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Last updated on 2024年6月16日

Here's how you can foster and sustain robust connections with stakeholders and clients.

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Building strong relationships with stakeholders and clients is fundamental to the success of any business. To foster these connections, you need to understand their needs, communicate effectively, and deliver consistent value. Whether you're a startup founder, a corporate executive, or a customer service representative, the principles of nurturing these relationships remain the same. By engaging with stakeholders and clients on a personal level and ensuring their concerns are addressed, you create a foundation of trust and mutual respect that can lead to long-term partnerships and growth opportunities.

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Paulino S.

Latin America Commercial Lead at Agilent

1 Listen Actively

Active listening involves fully concentrating on what is being said rather than just passively 'hearing' the message of the speaker. When engaging with stakeholders and clients, show that you value their input by giving them your undivided attention. Reflect on their words and ask clarifying questions. By doing so, you demonstrate respect and a genuine interest in their perspectives, which can help in building a solid rapport. Remember, communication is a two-way street, and active listening is key to understanding and meeting the needs of those you do business with.

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Paulino S.

Latin America Commercial Lead at Agilent
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No mundo dos negócios, a comunica??o eficaz é essencial para o sucesso. Uma das habilidades mais importantes dentro desse contexto é a escuta ativa. Diferente da escuta passiva, onde se ouve sem realmente se engajar, a escuta ativa envolve uma concentra??o total no que está sendo dito. Este artigo explora a importancia da escuta ativa e como ela pode ser aplicada para melhorar as rela??es com partes interessadas e clientes. Benefícios da Escuta Ativa: 1. Constru??o de Relacionamentos Sólidos 2. Melhoria na Compreens?o das Necessidades 3. Resolu??o Eficaz de Problemas Como Praticar a Escuta Ativa 1. Dê Toda a Sua Aten??o 2. Reflita Sobre as Palavras 3. Fa?a Perguntas Esclarecedoras 4. Evite Interromper

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2 Communicate Clearly

Clear communication is the cornerstone of any strong relationship. When discussing plans, expectations, or feedback with stakeholders and clients, ensure your messages are concise and unambiguous. Avoid jargon unless it's industry-specific and understood by your audience. Regular updates, whether they're about project milestones or addressing concerns, keep everyone informed and engaged. This transparency builds trust and shows that you're committed to maintaining an open line of communication.

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Paulino S.

Latin America Commercial Lead at Agilent
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A comunica??o clara é fundamental para o sucesso em qualquer ambiente de negócios. Ela serve como a pedra angular de relacionamentos fortes e produtivos, seja com partes interessadas, clientes ou membros da equipe. Este artigo explora a importancia da comunica??o clara e oferece estratégias para garantir que suas mensagens sejam compreendidas de maneira eficaz. Benefícios da Comunica??o Clara: 1. Constru??o de Relacionamentos Fortes 2. Alinhamento de Expectativas 3. Engajamento e Transparência Como Praticar a Comunica??o Clara: 1. Seja Conciso 2. Evite Jarg?es Desnecessários 3. Forne?a Atualiza??es Regulares 4. Pe?a Feedback

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3 Provide Value

Consistently delivering value is what will keep stakeholders and clients engaged over the long term. Understand what they consider valuable, which might be timely service, high-quality products, or insightful advice. Tailor your offerings to meet these expectations and go above and beyond when possible. By doing so, you'll not only satisfy their immediate needs but also cement your role as a reliable partner who contributes positively to their success.

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Paulino S.

Latin America Commercial Lead at Agilent
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No mundo dos negócios, a entrega consistente de valor é essencial para manter partes interessadas e clientes engajados a longo prazo. Agregar valor n?o é apenas sobre atender às expectativas, mas superá-las sempre que possível. Este artigo explora a importancia de agregar valor e oferece estratégias para garantir que suas ofertas sejam sempre relevantes e impactantes. Benefícios de Agregar Valor: 1. Engajamento a Longo Prazo 2. Diferencia??o Competitiva 3. Reputa??o Positiva Como Agregar Valor: 1. Entenda o Que é Valioso 2. Adapte Suas Ofertas 3. Vá Além Sempre Que Possível 4. Monitore e Ajuste

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4 Foster Trust

Trust is the foundation of any lasting business relationship. To foster trust with stakeholders and clients, always be honest and uphold your commitments. If you make a promise, do everything in your power to keep it. When mistakes happen—and they will—own up to them and take swift action to rectify the situation. A track record of integrity and accountability will make others more likely to trust you with their business.

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Paulino S.

Latin America Commercial Lead at Agilent
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A confian?a é a base de qualquer rela??o comercial duradoura. Sem ela, é difícil construir parcerias sólidas e alcan?ar o sucesso a longo prazo. Este artigo explora a importancia de promover a confian?a com partes interessadas e clientes, e oferece estratégias para cultivar essa confian?a de maneira eficaz. Benefícios de Promover a Confian?a: 1. Relacionamentos Duradouros 2. Reputa??o Positiva 3. Maior Colabora??o Como Promover a Confian?a: 1. Seja Honesto 2. Mantenha Seus Compromissos 3. Assuma Seus Erros 4. Comunique-se de Forma Clara e Regular 5. Demonstre Integridade e Responsabilidade

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5 Personalize Interactions

In an era of automated responses and mass emails, personalizing your interactions can set you apart. Take the time to learn about the individuals you're doing business with. Use their names, remember previous conversations, and acknowledge important events like work anniversaries or company milestones. Personal touches like these show that you see stakeholders and clients as more than just a transaction, fostering stronger emotional bonds and loyalty.

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Paulino S.

Latin America Commercial Lead at Agilent
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Em um mundo onde respostas automatizadas e e-mails em massa s?o comuns, a personaliza??o das intera??es pode ser um diferencial significativo. Este artigo explora a importancia de personalizar suas intera??es com partes interessadas e clientes, e oferece estratégias para implementar essa abordagem de maneira eficaz. Benefícios de Personalizar Intera??es: 1. Diferencia??o no Mercado 2. Fortalecimento de La?os Emocionais 3. Melhoria na Satisfa??o do Cliente Como Personalizar Intera??es: 1. Aprenda Sobre Seus Clientes e Partes Interessadas 2. Use Nomes em Suas Comunica??es 3. Lembre-se de Conversas Anteriores 4. Reconhe?a Eventos Importantes 5. Adapte Suas Ofertas

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6 Seek Feedback

Finally, always seek feedback from stakeholders and clients. This not only provides you with valuable insights into how you can improve your services or products but also shows that you're committed to growth and excellence. Encourage them to share their thoughts and make it easy for them to do so through surveys, direct conversations, or suggestion boxes. Take their feedback seriously and act on it where appropriate, demonstrating that their voice has an impact on your business decisions.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Guillermo "Willy" Ortiz-Espejel

Goes Consulting
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Who are the most relevant stakeholders? Both internal and external. This opens the door to designing a stakeholder radar. Who appears closer, who appears more distant? What kind of relationship is there? What priorities and expected outcomes do the stakeholders have? This paves the way to introduce the concept of deep learning AI. To form the network of connections in layers. How do they interact with each other? What most relevant patterns are revealed? What could be introduced as the inputs and what as the expected outputs? As you can see, it starts with more questions than answers. There lies the approach. The critical questions and the methodology. An area of opportunity to introduce AI deep learning stakeholder methodology.

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Here's how you can foster and sustain robust connections with stakeholders and clients.

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1 Listen Actively

2 Communicate Clearly

3 Provide Value

4 Foster Trust

5 Personalize Interactions

6 Seek Feedback

7 Here’s what else to consider

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