Here's how you can enhance your strategic thinking skills in prospecting as a sales professional.

Uma ferramenta de CRM abastecida com dados fidedignos é essencial para qualquer início de pensamento estratégico. é a partir dela que se torna possível analisar, de forma fria e numérica, nossos próprios números e o qu?o próximos ou n?o estamos em rela??o as metas que foram estabelecidas. Dessa forma, se torna possível realizar ajustes de rota em busca dos resultados que foram tra?ados.

Use the data to help you make sure you're going after the right ICP (Ideal Client Profile). Here's how: Depending on the market you intend to pursue, your ICP may need to include specific details around firmographics (if B2B), then down to the human level demographics (could apply to both B2B and B2C), then ultimately you want to build a buyer persona that includes psychographics (e.g. fears, frustrations, goals, challenges) as well. Understanding your ICP really well, particularly the negative consequences of how they're solving(or not) the problem today, enables you to develop initial value proposition messaging to engage potential buyers in a validation conversation.

Para poder generar estrategias consulto noticias en fuentes especializadas en mi sector, cambios en normativas, exportaciones y otras fuentes indicadoras de cambio hacia donde se puede orientar mi prospección

Determining who you want to serve is crucial for the success and sustainability of any business. By defining your target audience, you can tailor your products, services, and marketing efforts to meet the needs and preferences of those customers. Saying no to customers who don't align with your target audience might seem counterintuitive, but it's essential for maintaining focus and delivering the best possible experience to your ideal customers.

Consider the types of questions you use as well. More below. The types of questions you ask and how you ask them can drive divergent or convergent thinking. Both types of thinking can be good depending on your goals. Divergent thinking is the type of thinking sparked by good open-ended questions - it causes people to brainstorm and come up with more creative ideas. Convergent thinking is when you narrow down your focus to a limited set of options. This is good for when you want to find out where someone stands on a particular issue. The form of question here would be more closed-ended.

En este caso también vale evaluar como han sido los procesos de cierre exitosos para comprender como están comportándose los clientes hoy en día y ver como abordar a los potenciales.

Para poder hacer la reflexión la base es la medición y el análisis de los resultados y con esto poder cambiar la ruta o tomar decisiones frente a las acciones propuestas.

El entorno de las ventas ha cambiado mucho y hay que estar viendo las tendencias para capacitarse y orientarse con lo que es mas provechoso para el negocio.

Boosting your strategic thinking in prospecting is a game-changer! Dive into resources like sales podcasts, books, and online courses to stay ahead. Attend webinars and workshops to glean insights from industry experts. Analyze case studies and real-world examples to sharpen your skills.

Networking is more than just going to random events hoping to meet someone with whom something good happens; it's an art that, when mastered, can significantly impact your professional success. Here are key insights into building networking mastery: Strategic Approach: Successful networking begins with a strategic approach. Ask yourself, What are you trying to achieve? Identify your goals – whether it's finding new clients, partnerships, or job opportunities. Tailor your networking efforts to align with these objectives. Authenticity Matters: Authenticity is the cornerstone of effective networking. Be genuine in your interactions. People are more likely to connect with and remember those who are authentic and sincere.

Es muy importante estar conectado en el gremio, con los proveedores, competidores y otros similares para aprender de sus prácticas y entender la dinámica del segmento en donde te movilizas.

With the availability of no-cost and low-cost AI tools, there is no reason not to leverage these types of tools for prospecting. One of the best ways you can use them is to have them help you summarize industry and company information to generate insights that would be helpful for your prospecting activities.

Hoy en día es muy importante conectarse con software, IA, redes y demás elementos que pueden acelerar la prospección y cercanía con el cliente.