登录查看更多内容

Last updated on 2024年7月13日

Here's how you can enhance your ability to influence decision-makers in outside sales through confidence.

由人工智能和领英社区提供技术支持

In outside sales, your success hinges on your ability to persuade decision-makers. This skill is not innate; it's crafted through experience, strategy, and most importantly, confidence. When you approach potential clients with assurance, you not only establish credibility but also create a compelling case for your product or service. Enhancing your influence requires a blend of self-belief and the right techniques to sway those who hold the keys to your sales targets.

此文章中的业界达人

由社区从 4 条内容中精选。了解更多

1 Build Rapport

Building rapport is the cornerstone of any successful sales relationship. Start by researching your client to find common ground and tailor your approach accordingly. Engage in active listening during your interactions to understand their needs and concerns fully. By showing empathy and a genuine interest in their business challenges, you create a trusting atmosphere. This trust lays the groundwork for a more receptive audience when you present your sales pitch.

添加您的观点

Michelle Shannon

Tennessee Operations Manager- ProDrivers an Employbridge Company
举报内容
Building relationships is the key to success. There will always be competitors calling on your clients. If you don’t take care of your clients someone else will step in and gain their business.

已翻译

赞
Mildoris Montes

Ayudo a Cerrar Ventas de Programas de Emigración que Cambian Vidas | Experta en Estrategias de Negociación, B2BC y Análisis DISC | ?? Facilitando Nuevos Comienzos y Expansión Global ??
举报内容
Formular preguntas estratégicas es fundamental para construir confianza con los tomadores de decisiones. Estas preguntas, previamente analizadas, permiten profundizar en las necesidades reales de los clientes, mostrando no solo un interés genuino, sino también un compromiso con la búsqueda de soluciones óptimas para ellos. Al demostrar la comprensión de sus desafíos y que se está preparado para abordarlos de manera específica, se fortalece la confianza, lo que es esencial para influir en sus decisiones finales. Es importante la escucha activa, es decir, la regla del 80/20, donde el 80% habla él y tu el 20% y asegurándonos de que nuestras intervenciones sean preguntas guiadoras que profundicen la conversación y refuercen la comprensión.

已翻译

赞

2 Know Your Product

A deep understanding of your product or service is crucial. You must be able to articulate how it can solve specific problems or enhance the client's operations. This knowledge not only bolsters your confidence but also equips you to handle objections with ease. Be prepared to explain complex features in simple terms and demonstrate the tangible benefits your offering provides. When you exude product confidence, it's contagious, and decision-makers will take notice.

添加您的观点

Todd Thrailkill

Sales Application Engineer
举报内容
Knowing your product well is only half the battle. Understanding how your products will solve critical business problems for your decision maker is the most important part. Decision Makers are constantly working through issues that plaque their daily life. The ability to articulate how your products and services solve their particular issues can show the decision maker that you’ve done your homework, thoughtfully partnered with them to architect a solution that is tailored to their processes, and that they can trust you now and into the future. This makes them secure in a decision for you verses your competition that provides specs and lower pricing.

已翻译

赞

3 Project Authority

Projecting authority is about striking the right balance between assertiveness and approachability. Dress professionally and maintain a poised demeanor to make a strong first impression. Use a firm handshake and maintain eye contact to convey confidence without appearing aggressive. Your verbal communication should be clear and authoritative, signaling to decision-makers that you are a credible source of information and a confident advocate for your product.

添加您的观点

Chee Kin Low

Sales Master at Atomy Online Shopping Mall | Online Marketing Consultant | IT Enterprise Project Management | Financial Advisor
举报内容
Projecting Authority does not mean you are loud or dress up in the finest and stylish brands. You have to be well mannered, articulated and a good listener. Give you recommendations, two options for customers to choose. Ask for their choice immediately. So that customers had to make the decision.

已翻译

赞

4 Leverage Storytelling

Storytelling is a powerful tool in sales. Share success stories and testimonials that resonate with the client's situation. By illustrating how your product has benefited similar businesses, you provide concrete evidence of its value. Stories can evoke emotions and create a narrative that facts and figures alone cannot match. A compelling story can often be the tipping point that influences a decision-maker to say yes.

添加您的观点

5 Handle Objections

Handling objections effectively is a testament to your confidence and expertise. Anticipate potential concerns and prepare responses that address them head-on. Rather than dismissing objections, acknowledge them and use them as an opportunity to provide further information. This approach demonstrates that you are not only confident in your offering but also respectful of the decision-maker's perspective.

添加您的观点

6 Follow Up

The follow-up is an integral part of the sales process. It shows persistence and reinforces the message that you are committed to providing value. Send personalized emails or make phone calls to remind decision-makers of your discussion and the benefits of your product. A well-timed follow-up can be just the nudge a client needs to make a decision, especially when it's done with confidence and tact.

添加您的观点

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Outside Sales

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

Here's how you can enhance your ability to influence decision-makers in outside sales through confidence.

1

2

3

4

5

6

7

1 Build Rapport

2 Know Your Product

3 Project Authority

4 Leverage Storytelling

5 Handle Objections

6 Follow Up

7 Here’s what else to consider

Outside Sales

给文章评分

感谢您的反馈

更多Outside Sales相关文章

更多相关阅读内容

Here's how you can enhance your ability to influence decision-makers in outside sales through confidence.

1

2

3

4

5

6

7

1 Build Rapport

2 Know Your Product

3 Project Authority

4 Leverage Storytelling

5 Handle Objections

6 Follow Up

7 Here’s what else to consider

Outside Sales

给文章评分

感谢您的反馈

查看其他技能