Here's how you can effectively commercialize your innovative electronic engineering solution.

One thing to note in addition is that innovations has to consider demographic characteristics aa well and incorporate such requirements too, for example are language and lifestyle. Such innovation will catch up with the market sooner than later and provide adequate motivation and drive to the desiner or innovator

Start by identifying your target market and understanding their needs and preferences. Analyze competitors to see what they offer and find gaps your solution can fill. Gather data on market trends and potential demand. Use this information to refine your product, develop a strong value proposition, and create a marketing strategy that resonates with your audience. Thorough market research ensures your solution meets market needs and positions you for successful commercialization.

This is useful for my next market drive with imported FMCG. But I really excited to start designing a plan for conducting participatory but quick enough to avoid wasting time of our respective respondent (customer).

L'étude de marché n'est pas seulement une étape préliminaire, mais un processus continu qui doit être intégré dans votre stratégie d'entreprise. En restant à l'écoute du marché, vous pouvez anticiper les changements, saisir de nouvelles opportunités et éviter les obstacles potentiels. En mettant en avant ces différenciateurs, vous pouvez attirer et fidéliser plus de clients. Votre succès en dépend. Et rappelez-vous, chaque grande réussite commence par une simple idée. Avec une étude de marché approfondie, cette idée peut se transformer en une réalité prospère et durable.

Try analyzing the market with this type of spreadheet: * First column- List all the attributes of your offering. * Next column- List what is important to your customers and how well you are currently satisfying them. * Next columns- List all the attributes of your competitors' offerings and how well they are currently satisfying their customers. * List how and when your competitors' offerings are likely to change. This requires in-depth knowledge of their resources, strategies and brand identities. * List how external forces might affect your market. Are big change likely in your industry's supply chain or distrubution channel? If so, how will that affect the current market landscape?

IP protection is a very important step for the startup of electronic engineering setup. IP protection creates a sustainable and defensible differentiator for startup. By creating a high entry barrier it helps to increase the effectiveness of electrical enclosures , by blocking foreign particles, dust, moisture, liquid etc resulting in lowering the maintenance cost, increasing the efficiency. So additional cost benefit and product bench markings in market

In the realm of electronic engineering, protecting your intellectual property through patents is essential for several reasons. Firstly, it establishes your ownership rights, preventing others from replicating your innovations without permission. This exclusivity not only safeguards your competitive edge but also bolsters your credibility and market position. Moreover, securing patents can significantly increase the attractiveness of your technology to potential investors and partners, as it demonstrates a clear commitment to innovation and long-term viability. To navigate the patent landscape effectively, partnering with an experienced IP attorney specializing in electronic engineering is highly recommended.

What is the purpose of your prototype? Is it to prove a concept before making further investments? If so, will the investments be yours or will they come from venture capitalists or customers? If so, what level of completion is necessary? Is your strategy to be acquired? If so, what is the level of completion necessary to get acquired? Is it a stage of development that will lead to your own mass production? If so, how many prototype stages are necessary from initial concept to mass production? Does that include reliability testing, safety and other certifications? If so, how many samples are needed? Do your marketing and sales departments have need for prototypes? If so, what level of completion do they need?

The prototype demonstrates your product's promise to investors and customers, while also enabling you to pinpoint and address any issues before large-scale production, leading to time and cost savings in the future.

Actually, in particular my one is a complete solution of low cost vertical zero carbon farming. Here it's a combination of technology, alternative business idea and common funding inclusivity. 'Community Based Ethical Supply Chain' is the change theory working behind the concept. We took two types of challenge here, one is, to overcome the high cost technology and two, the scarcity of capital. We believe we have successfully done it.

Manufacturing plan is the transition from Research and Development of new product to safe launch of product production to market. Safe handing over of production to the plant manufacturing team after assessing plant capacity, controlled quality for defect free products with appropriate release of Process Flow , control plans and updated risk mitigation strategies and tr the Manufacturing team . Production Part approval Process (PPAP) is the stage as per IATF standards, which R&D submits the pilot lot samples to customer till customer approves for product commercialisation towards regular manufacturing as per end customer demand/forecast.

in my experience, another important marketing strategy is to connect with the right "personas". If you don't recognize/ connect with the correct audience, you run the risk of not moving forward with the opportunity simply because communication did not flow given that the decision makers or influencers did not participate in this process.

Marketing strategy plays an important role for success and commercialisation of any business. In the same fashion, as a startup of ectronic engineering we have to focus on our marketing strategy. Like - conducting Market research/ Volume, access the competition in market, proper planning, interest into business, man powers skill, safety measures, target align with Goal and resources. Secondly - more focus on - Product promotion, advertising, quality, cost - manufacturing and sales, after sales services etc.

Spot on! I've seen firsthand how a strategic marketing push can transform a product from a mere concept to a market leader. One trend that’s been effective is combining traditional marketing tactics with a heavy focus on digital channels. And one major key is to not forget about customer feedback and market research. Continuously gather insights from your target audience to help refine your marketing strategy and ensure your product truly meets user needs.

Two key considerations are: 1) How is your offering different from what is already available, and 2) How is that difference meaningful? Are potential customers actively or desperately seeking your offering? If so, how and where are they looking? If not, how do you plan to engage? To what degree is your market price sensitive? Will customers pay a premium for a meaningful difference? If so, how much? Are your competitors innovative? Is the demand for your offering growing? Do you expect even more competitors to emerge? Do you expect a much more powerful competitor to emerge? If so, what is your strategy to coexist? Where does the power reside? Can you dictate the terms? Does a powerful customer dictate the terms? Does the supply chain?