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Here's how you can convey the value of Operations Research to stakeholders effectively.

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Operations Research (OR) is a critical discipline that helps businesses optimize their operations, make better decisions, and increase efficiency. It involves the use of advanced analytical methods to help make better decisions and is often used to solve complex problems in logistics, finance, and management. To effectively convey the value of OR to stakeholders, you must articulate its benefits clearly, demonstrate real-world applications, and align OR initiatives with the stakeholders' goals. Your stakeholders may not be familiar with the technical aspects of OR, so it's important to translate complex methodologies into relatable outcomes that resonate with their interests.

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Paul Eder, PhD

I Lead You to New Insights | Strategy Consulting, Artificial Intelligence, & Data Innovation | Author of FIRESTARTERS

1 Understand Needs

To effectively communicate the value of Operations Research, you must first understand the specific needs and challenges of your stakeholders. By identifying their goals, pain points, and what success looks like to them, you can tailor your explanation of OR's benefits to address these areas directly. For instance, if reducing operational costs is a priority for them, highlight how OR can streamline processes and eliminate inefficiencies. When stakeholders see how OR directly contributes to their objectives, they are more likely to appreciate its value.

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Paul Eder, PhD

I Lead You to New Insights | Strategy Consulting, Artificial Intelligence, & Data Innovation | Author of FIRESTARTERS
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At its heart, operations research informs organizational effectiveness. All leaders want their organizations to be effective.

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Reza Shahin, Ph.D.

Postdoctoral Researcher @ Polytechnic Montreal University || Optimization || Supply Chain Management || Healthcare Management || Inventory Management || Transportation Science || Operations Research || Scheduling
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To effectively communicate the value of Operations Research (OR), it's crucial to understand your stakeholders' specific needs and challenges. Identify their goals, pain points, and definitions of success. For example, if their priority is reducing operational costs, emphasize how OR can streamline processes and eliminate inefficiencies. By directly addressing their concerns and demonstrating how OR contributes to their objectives, stakeholders are more likely to appreciate its value. Tailoring your explanation to their unique situation ensures they see the direct benefits of OR, fostering greater support and understanding.

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2 Simplify Complexity

Operations Research can be highly technical, but when explaining its value to stakeholders, simplicity is key. Avoid jargon and focus on how OR solves problems in a language they understand. Instead of discussing the intricacies of linear programming or simulation models, talk about how these tools can lead to better resource allocation or improved customer service. By simplifying the complexity, you help stakeholders grasp the practical benefits of OR without getting lost in the details.

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Reza Shahin, Ph.D.

Postdoctoral Researcher @ Polytechnic Montreal University || Optimization || Supply Chain Management || Healthcare Management || Inventory Management || Transportation Science || Operations Research || Scheduling
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In a mid-sized manufacturing company, the operations team struggled with high production costs and frequent delays. The Operations Research (OR) specialist recognized these pain points and met with the stakeholders to understand their goals. They prioritized cost reduction and on-time delivery. Instead of delving into technical details, the specialist explained how OR could streamline processes and improve scheduling. By using OR techniques, the company optimized its resource allocation, reducing costs by 15% and cutting delays by 20%. This practical demonstration of OR's benefits in simple terms led to enthusiastic buy-in from all stakeholders.

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Sreenath S

Data Science | Optimization | Machine Learning | IIT Bombay
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Operations Research is of course highly technical. But stakeholders keep asking how it creates wonders. It is important not to explain any technical complexities of an OR model to a stakeholder without any technical background. However it is equally important to answer his question on how it works. You can actually plan for a simple illustration and compare the optimal solution to that of a feasible solution obtained by following some heuristics. Illustrate clearly how an optimal solution is different from a feasible solution and what value it brings to the business. Sometimes a feasible solution might be enough for the business. In that case, one need not adopt an optimization approach.

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3 Success Stories

One of the most persuasive ways to convey the value of Operations Research is to share success stories. Discuss how OR has been instrumental in transforming other organizations or projects similar to those of your stakeholders. Concrete examples provide a clear picture of what OR can achieve and help stakeholders envision similar successes in their own context. Real-world applications make the benefits tangible and the potential for positive outcomes more credible.

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Reza Shahin, Ph.D.

Postdoctoral Researcher @ Polytechnic Montreal University || Optimization || Supply Chain Management || Healthcare Management || Inventory Management || Transportation Science || Operations Research || Scheduling
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A retail chain faced frequent stockouts and overstock issues, leading to lost sales and wasted resources. An Operations Research (OR) team was brought in to tackle these challenges. They analyzed data and implemented an inventory optimization model, ensuring the right products were in the right stores at the right time. Within six months, the chain saw a 20% reduction in stockouts and a 15% decrease in excess inventory. Sales improved, and customer satisfaction increased. This real-world example highlighted OR's power to solve complex problems, making its benefits clear and credible to the stakeholders.

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4 Align with Goals

To effectively convey the value of Operations Research, align its capabilities with the strategic goals of your stakeholders. When you demonstrate how OR methodologies can help achieve their objectives, such as increasing market share, improving customer satisfaction, or optimizing supply chains, the relevance becomes undeniable. Make it clear that OR is not just an academic exercise but a strategic tool that can drive their success.

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5 Visual Aids

Visual aids can be powerful in communicating the value of Operations Research. Use charts, graphs, and diagrams to illustrate how OR processes lead to improved outcomes. Visual representations of data and results can make complex concepts more accessible and help stakeholders quickly grasp the significance of OR findings. A well-designed visual can often convey a message more effectively than words alone.

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6 Continuous Engagement

Finally, maintaining continuous engagement with stakeholders is crucial for reinforcing the value of Operations Research. Regular updates on OR initiatives, involving stakeholders in decision-making processes, and soliciting their feedback ensures they feel invested in the outcomes. This ongoing dialogue helps demystify OR and fosters a collaborative environment where its value is recognized and supported over time.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Here's how you can convey the value of Operations Research to stakeholders effectively.

1

2

3

4

5

6

7

1 Understand Needs

2 Simplify Complexity

3 Success Stories

4 Align with Goals

5 Visual Aids

6 Continuous Engagement

7 Here’s what else to consider

Operations Research

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Here's how you can convey the value of Operations Research to stakeholders effectively.

1

2

3

4

5

6

7

1 Understand Needs

2 Simplify Complexity

3 Success Stories

4 Align with Goals

5 Visual Aids

6 Continuous Engagement

7 Here’s what else to consider

Operations Research

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