Here's how you can balance work responsibilities and continuing education in content strategy effectively.

Todo projeto deve ser planejado antes de ser iniciado. Pensar antecipadamente permite atingir objetivos com maior assertividade. Quando pensamos na educa??o continuada, é necessário termos em mente que para ser continuada, previamente deve ser planejada. Gastar um tempo semanal para revisar o caminho ao qual irá percorrer em sua forma??o continuada é mais do que necessário, é a diferen?a entre acumular mais um saber e o empilhar, e ter um conteúdo que te permita ter um alto desempenho. E ai vamos planejar?

I have a slightly different perspective here. Let me share how I manage my work and education simultaneously. Every task I pick at work is a journey that includes discovery, exploration, research, strategy, execution, and testing. The discovery and exploration phase gives me the opportunity to read, learn, and explore various strategies used across the industry. It also allows me to stay updated on new trends and experiment with what I know. This way, I not only manage my deliverables but also continue my education. After working 9-10 hours every day and running personal errands on weekends, there isn’t much time left for ourselves. Therefore, finding ways to combine work and learning is, in my opinion, the best approach.

Define your objectives for both your career and your current role. This clarity will help you prioritize tasks and allocate time efficiently. Establish short-term and long-term goals for your content strategy education and align them with your professional aspirations.

Setting goals is the first step towards achieving your educational pursuits. Answering a few key questions can help you clarify and reach your goals effectively: 1. What do you know? Assess your current knowledge and skills. 2. What do you want to learn? Identify the specific skills or knowledge you want to acquire. 3.How much time do you have?: Determine the amount of time you can realistically dedicate to learning each week. 4.What medium do you plan to leverage?: Decide on the learning methods or resources you’ll use, such as online courses, books, or workshops. By clearly defining your goals and planning your steps, you can seamlessly integrate your education with your work responsibilities.

Assess your workload and identify essential tasks that directly contribute to your role and career growth. Delegate or postpone less critical tasks to create time for learning. Consider time management techniques like the Eisenhower Matrix to prioritize effectively. Remember, continuous learning is essential, but so is delivering on your current responsibilities.

Set it in your calendar! Why this doesn't come naturally is a mystery, but you DO have the permission, even during work hours, to just LEARN STUFF. You don't always have to be "producing" something. In fact, many studies on productivity will show that if you take breaks and set yourself up for intentional time to step away from working, you can reset your mind and be even more effective during production hours. Your happiness, interest, curiosity, and mental stimulation - are all also a very high priority!

Flexibility is important when managing multiple priorities. If you don’t know how to prioritize and de-prioritize your plans, it can become overwhelming. The best approach is to plan your work in advance. Quarterly planning, reviews, and prioritization should be done ahead of time. By creating a planned timeline, you not only manage your work tasks effectively but also chart your educational goals. Being adaptable allows you to adjust your plans as needed. If an unexpected work project arises, you can reschedule your study sessions. Conversely, if your coursework requires more attention, you can temporarily streamline your work processes. This adaptability helps you manage responsibilities without falling behind in either area.

Most productivity tools have free versions. For instance, when you book yourself to complete a class on Udemy or other learning sites, go to Asana and put the learning plan in your timeline. Set up notifications, attach your calendar and email, and then get to work! If you are getting reminders from many areas in a way that's constructive and helps you stay organized, then the tools are doing their jobs.

If you have questions and problems, you should reach out to the people higher up. Make it clear that you're struggling with something and ask them for help. Then, once you incorporate their feedback, reach out to them to let them know. That's how you do it.